HaHa yea funny. Club identity is more important. In fact, English league name changes depends on who the sponsor is, but they don't do that with Club names.
My speculation is that as part of the rebranding, their focus won't be the 'casual fan', but plenty of serious soccer fans.
I'll make you a bet that by the end of the month (since Garber said the new rebranding was going to happen in the next couple of weeks in that interview) MLS will not have a significantly changed name. In other words it will be MLS, The MLS, North American MLS, *sponsor name* MLS, etc. If the name significantly changes I won't post in this forum in January, if the name doesn't significantly change you don't post in this forum in January. Bet?
http://www.bbc.co.uk/news/uk-wales-south-east-wales-18337392 You know damn well he isn't going to take the bet. He's refused several I've offered before ... he doesn't have the stones or backbone.
I figure its a win-win all the way around. either he chickens out and doesn't take the bet or I have an enforced month off from responding to him one way or the other.
Quite a few foreign leagues have a financial institution for example sponsoring it in the name. Anyone wonder how that would play in America, if MLS became something like Barclays MLS?
Since it's so foreign, I doubt you'll see The Don go that way. Wait until the National Mastercard Basketball Association breaks down that barrier for us.
Eh, the commercialization has already there. Really it would just be a wording change. I mean "The Rose Bowl presented by Vizio" really isn't much different.
Please leave the MLS logo alone. It's about the only solid thing going it has going for it, visually speaking. We don't need to bastardize it with stars and stripes or more Americana b.s.
For what it's worth, the Daily Yomiuri (Japan) listed the league as the US Major League on their soccer results page. I don't think the MLS name is going anywhere. But a lot of big leagues (the Bundesliga being an exception) don't use the word football/soccer or even their country in their titles. I think, dropping the word soccer and just going with the Major League has a nice ring to it. But, considering that most fans would probably just use MLS regardless, I don't really see the point.
Not sure if serious.... That might be just fine for soccer fans in like 190 countries to identify the league, unfortunately in North America, ie where the league and most of its fans actually are, people would think of baseball.
We'd run into the same thing that they do in Germany/Austria though .. with an added damper. Simply saying "the Major League" will immediately bring Baseball to mind here. Outside of that, we'd run into the issue of "the Major League" what ? In Germany/Austria they have Football-Bundesliga to identify it as which Bundesliga you're talking about.
They do, but if you go up to a random person on the street and talk about the Bundesliga, he/she is going to know you mean the Fussball-Bundesliga and not the Basketball-Bundesliga. And, as you point out, that wouldn't happen here. We already have a sport known as the Major League. EDIT: Just to make it clear, I agree with you.
Not sure if you're asking Does the newspaper actually list MLS as the US Major League? Yes. Unless they've changed it very recently. Do I actually think it's a good idea? No. No I don't. The MLS brand is good -although, I wouldn't cry over a logo change- and here to stay. I just figured I'd share how other publications refer to the league. Plus, I didn't think it sounded half bad when lined up next to the other leagues of the world. That is correct.
I really like this build by fifty7 (hell i wouldnt be devastated if it became official)..though I do wonder what it would look like with a blue to red scheme instead of red to blue... a silhouette logo wouldnt be too bad, but what pose? a bicycle kick? a close up of 2 players going for a header? for my money I would use a head on shot of 2 players running side by side jostling for the ball..
Well Jerry West's silhouette is the iconic logo for the NBA. Maybe it should be Donovan shooting the ball or something.
It would look like the MLS's original logo. Here's an MLS shirt that I'm pretty sure I got from the Clash's PR manager in 1994 or 1995, featuring what I was told was supposed to be the original MLS logo for the cancelled 1995 season. You can't see it very well here, but the copyright notice on the side says "1993". It's not as different as I remembered it being...I wonder if Nike made them take the stripes off of the shoe. The ball is almost exactly the same as the ball in the USA '94 logo. Overall, I prefer the current logo.
I think the logo is going about it wrong. MLS seems to be working hard to broadcast that MLS is a soccer league rather than MLS is America's soccer league. In the context of just US sports, it's alright. But when you look at logos the world over, many of them are perhaps a bit more inclined to point to what country it is than what sport it is. Not that we should just do what everyone else is doing or anything... Side note. I just googled "la liga logo" and I think that is a very fun thing to say out loud.