That's wild given the competition from a buzzy WC game. The hold the NFL has on this country is really something.
In fairness, they now add or include estimated out-of-home viewing and streaming to the viewership figures which up until 2020 they did not include. Gooses total viewership up about 10% and the math behind it is opaque
Only a record because out of home viewing is counted for the last few years. If it's excluded, 15 million below record.
Fox deportes, does not have the right in Spanish, but they do reruns on English, so they post those numbers but not live numbers.
https://deadline.com/2022/11/world-cup-france-australia-ratings-record-tf1-1235180691/amp/ More World Cup tv numbers.
18 million viewers watch England v USA on ITV1 The biggest UK audience of the World Cup so far watched England v USA on ITV1 last night with a peak of 18 million viewers tuning in to see the Three Lions held to a draw in their second match of the tournament. The audience figures, which encompass all viewers across television and non-TV devices, were higher than the launch of I'm a Celebrity, Get Me Out Of Here, making it ITV1's most watched programme this year. The huge audience also helped make it ITV1's best Friday in more than a decade. ITV had its biggest day of the year for streaming, and third biggest on record, with 18m streams. It attracted the biggest 16-34 audience on any channel this year, with 2.0m and 85% watching last night. Across television, an average audience of 11.9m watched the overall coverage of England v USA, with an average of 15.1m watching the full match.
Friday’s @USMNT - England #FIFAWorldCup match draws 15.4 million viewers on FOX, making it the most-watched men's soccer match ever on U.S. television, up +6% from the previous high of 14,510,000 (Italy vs. Brazil Final, 1994). #USAvENG— Kevin Baxter 🇺🇦🏳️🌈 (@kbaxter11) November 26, 2022
Meanwhile, Telemundo says its #USMNT vs. England broadcast drew a combined 4.6 million viewers across all platforms.— Jonathan Tannenwald (@thegoalkeeper) November 26, 2022
Fox says that USMNT-England was the most-watched men's soccer game on U.S. English-language TV ever.Its number: 15.4 million. Spanish-language numbers to come. pic.twitter.com/ucauHs7opa— Henry Bushnell (@HenryBushnell) November 27, 2022 I had 50 people at my house watching so we should take this number and times it by 50. It’s just math.
https://deadline.com/2022/11/world-cup-ratings-usa-vs-england-fox-telemundo-1235182094/amp/ So 38 millions in USA and UK for the USMNT vs ENGLAND, also in UK high percentage 18 mill out of 67 mill population, so I wonder what are the numbers in the rest of the world for this game, and wish game is leading worldwide so far.
https://deadline.com/2022/11/world-cup-ratings-usa-vs-england-fox-telemundo-1235182094/ US vs England second most viewers for USMNT game. Highest since 2014 game vs Portugal which had a combined 24.7M
England-USA on Friday had more U.S. viewers than all but one World Series game over the past five years (2019 Game 7 had more) despite it kicking off in the morning in half the country— Timothy Burke (@bubbaprog) November 27, 2022 USA world cup games are now the biggest non gridiron events in the United States.
How many Apple MLS subscribers does a Messi signing bring in from outside the U.S. & Canada if he lands in Miami? Under the terms of the agreement, once MLS streaming service subscriptions crosses a certain undisclosed threshold, Apple will share an undisclosed cut of the revenue with MLS. Makes you wonder what that number is because although many will start saying retirement league, from an MLS point of view it could be huge new revenue stream.
In Uruguay, the match versus South Korea averaged a 46.3 rating on the three major channels. In Argentina, the match versus Mexico averaged a 34.2 rating on TV Pública (Greater Buenos Aires only).
In Spain, the match versus Costa Rica averaged a 5.9 million viewers and a 47,9 share , and the match versus Germany averaged 11.2 viewers and a 60.7 share, both on RTVE La 1.
I wonder if this escalates how damaging it could be to MLS and all sports leagues in general? Twitter getting banned from the Apple store would be very problematic for engaging with fans especially those with Apple devices. "What's going on here, Tim Cook?"Twitter owner Elon Musk has taken on tech giant @Apple. In a series of tweets, Musk hit out at Apple over its tight control of what is allowed on its app store.@SaroyaHem tells you moreWatch more: https://t.co/AXC5qRcEPB pic.twitter.com/IMhO196hvL— WION (@WIONews) November 29, 2022
This is all the result of a billionaire's fragile ego and hubris. As far as engagement there are other social networks.