Major League Soccer has quietly implemented a major cross-marketing effort with the National Realtors Association. From here on out, Major League Soccer will help market the NRA's "Mulitple Listing Service" by putting the initials MLS on most of its materials, in stadiums and on its broadcasts. Meanwhile, The Realtors have agreed to help spread the word about Major League Soccer by putting the initials MLS in the windows of thousands of realty offices across the country. This could be big. I've already seen it in effect as I visited a couple realtors this week.
not helping... This will come in handy when San Jose is moved, as their players and staff will need new housing wherever they land.
Or maybe you are thinking about the Multiple Listing Service which Realtors have had around for ages.
Be careful when you use the word REALTORS. It is a federally-registered service mark owned by the National Association of Realtors.
Well maybe they can help. Looking for about 50 acres of land for a commercial development with river views in Harrison New Jersey. Any deals out there?
Oh, I'm sure he is. But I couldn't resist using the word realtors. And I am delighting using it in lower case.