I know it's potentially dangerous for a business to devise "must be in" stategies, but here I go. I think 3-4 cities that MLS absolutely has to be in w/ in the next five years is (in no particular order): Philly Rochester St Louis and, maybe, Houston Beyond that, 2-3 cities that would be very nice to expand to (once again in no particular order): Seattle Portand San Antonio and, BIG maybe, Florida I think that's it. Outside of these cities, I don't think it particularly matters. Whether you go w/ a larger Cleveland and Detroit or smaller Oklahoma (assuming a larger proportional fanbase) - I'm personally indifferent. It seems that it's not a lock at all that MLS would survive there, nor that MLS needs to be there in the first place.