I have been thinking about the WUSA and what went right and what went wrong. Thinking is always dangerous and at my advanced years it is more dangerous than ever. It is clear that the problem was NOT the players, the level of play, the quality of the games, or the coaching. Nor was it choice of venues, fan appeal, or TV contracts (Except as covered below) or any of the obvious problems that many have stated. It also, in spite of what some think, was not the level of refereeing. I believe that the problem was exactly one thing leadership. That is NOT the leadership of the players but the leadership in the offices. Based on interviews that I have heard and a few that I have had direct dealings with the league was run by a bunch of soccer enthusiasts with the business sense of the average 12 year old. Tony Diccico was, and still could be, a great coach but a business executive he is not. Going on down through the ranks it seemed that virtually every person involved in the business side was out of their depth and had no one above them with the ability to help them and still get the job of the upper levels done. This created a bureaucracy with no leaders and no one at any level to pick up the slack. That kind of business structure is doomed from the start and without VERY deep pockets doomed in a short time. When/if the WUSA or something else resurfaces it needs to have BUSINESS people at top levels. They need soccer advisors with a lot of input but the BUSINESS must come first in all decisions. We may not like some of the business decisions that will have to be made but having a viable league is more important that the purity of the sport. AS much as I disliked it the MLS’s shootout was a business decision that seemed to help acceptance of the MLS a bit. Purists, thankfully, got it replaced with the current system but the current system is VERY Americanized and seems well accepted. I would LOVE for pro soccer in its purest form to be played in the US but any league that survives can be molded but if it folds it does no one any good.