Rumor: The Coming <soft> Rebrand

Discussion in 'Chicago Fire' started by Jasper_Black, Jul 23, 2018.

  1. Sting111

    Sting111 Member+

    Jan 17, 2011
    Club:
    Chicago Fire
    Well said!
     
  2. wolvesfirehope

    Chicago Fire, Detroit City FC, Swansea City, Chicago Red Stars, Edgewater Castle
    United States
    Apr 6, 2018
    i mean...http://chicagoredstars.com/
     
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  3. Sting111

    Sting111 Member+

    Jan 17, 2011
    Club:
    Chicago Fire
    How many cities have just a great symbol? It is truly iconic. Such an opportunity that should be promoted!
     
  4. Pennsylvania Dave

    Jul 31, 2012
    Club:
    Chicago Fire
    Yes...as some of you know I am a Pittsburgh transplant (21 years in Pgh and now 29 years in Chicago) but all Pgh teams (except oddly the Riverhounds USL pro) are black and gold because of the Pgh flag colors. It IS a total layup and the Redstars have figured it out straight outta the gate. I mean even a CF intertwined with the decorative script found on a fire engine with a single red star would be better. Some font like this. lonerider.png
     

    Attached Files:

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  5. CMeszt

    CMeszt Member+

    Farewell Sweet Prince
    Jan 9, 2004
    Gentrification's Apex.
    Club:
    Philadelphia Union
    Just spitballing but going back and remembering old Sandalow articles about the rebrand, one of Nelson's priorities for a new crest was that it clearly indicates "Soccer Club" on the crest. The fact that we got an "FC" on this looks like a clear sign to me that the decision on this came from above him.

    Not everything is Nelson's fault, guys.
     
  6. juicecrewallstar

    Chicago Fire
    United States
    Mar 1, 2019
    even better -- go all in on the partnership with the local women's team, who happen to have the best female player in the world and a good looking brand
     
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  7. bunge

    bunge BigSoccer Supporter

    Oct 24, 2000
    This would assume Nelson wasn’t lying in the first place.
     
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  8. tiaotnszn

    tiaotnszn Member

    Chicago Red Stars
    United States
    Nov 13, 2019
    Assuming you are talking about Sam Kerr, we no longer have her. She just signed with Chelsea.

    But they should definitely partner with the Red Stars because they have some amazing logos and jerseys. Whoever is designing them for the club really seems to get the city. When the idea of a name change first came up I thought they should just buy the Red Stars and use their name and designs. It would have pissed people off it changed from the Fire, but a ton of stuff based around the flag seemed like it would ease the pain.
     
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  9. GHjelm

    GHjelm Member+

    Apr 23, 2008
    Batavia
    Club:
    Chicago Fire
    FYI: Sam Kerr is gone
     
  10. HeyFireGO

    HeyFireGO Member+

    May 12, 2007
    Chicago
    Club:
    Chicago Fire
    What the FOOK is this? How are they this bad at everything? HOW?

    An intro to design student could come up with something better.
     
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  11. Old Man!

    Old Man! BigSoccer Supporter

    RIP Chicago Fire
    Mar 11, 2000
    Nat'l Team:
    United States
    I'm going to wait until it's officially announced to blow a gasket. This just seems to have way too many issues with it to get past multiple veto points in the process. It doesn't invoke the Fire or the city of Chicago and it doesn't say soccer or even football on it.

    I get that the club didn't want to be confused with the fire department and TV show anymore, but instead wanted it to scream SOCCER. This fails at the one thing they have publicly stated was required.
     
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  12. juicecrewallstar

    Chicago Fire
    United States
    Mar 1, 2019
    well then let's just partner with Chelsea
     
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  13. wolvesfirehope

    Chicago Fire, Detroit City FC, Swansea City, Chicago Red Stars, Edgewater Castle
    United States
    Apr 6, 2018
    fixed your post. she just signed with chelsea. :-(
     
  14. GHjelm

    GHjelm Member+

    Apr 23, 2008
    Batavia
    Club:
    Chicago Fire
    I gave myself 90 seconds in MS Paint to design a better badge.

    It was too hard to find a badge shape, so I went with the down arrow. It just felt right. I like mine better. 20191115_113136.jpg
     
  15. xtomx

    xtomx Member+

    Chicago Fire
    Sep 6, 2001
    Northern Wisconsin, but not far from civilization
    Club:
    Chicago Fire
    #640 xtomx, Nov 15, 2019
    Last edited: Nov 15, 2019
    Why do the Fire need a new badge?

    I do not see anything wrong with it.

    Not that it cannot be updated or otherwise changed, but I just don't see it as a priority at this point.
     
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  16. juicecrewallstar

    Chicago Fire
    United States
    Mar 1, 2019
    as my brother just said, if this is the new brand design then we'll just wear Red Stars gear to the games
     
  17. Mac97

    Mac97 Member+

    Jul 15, 2014
    Club:
    Chicago Fire
    Now don't start bringing logic into this.
     
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  18. harrylee773

    harrylee773 Member+

    Jul 28, 2004
    Chicago
    Club:
    Chicago Fire
    Nat'l Team:
    United States
    We also know that Mansueto was against changing the name, so this tracks.
     
  19. TyrusRose

    TyrusRose Member+

    chicago fire
    North Korea
    Jun 17, 2019
    Joe is trying to buy the Red Stars
     
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  20. Sting111

    Sting111 Member+

    Jan 17, 2011
    Club:
    Chicago Fire
    Well, that is some very good news, I must say!
     
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  21. CMeszt

    CMeszt Member+

    Farewell Sweet Prince
    Jan 9, 2004
    Gentrification's Apex.
    Club:
    Philadelphia Union
    Nelson has enough things to be complained about on his record. We don't just have to make up new stuff.

    I swear a not insignificant amount of this fanbase has a level of vitriol toward NRod and the FO that's every bit as irrational as whatever you'd call Don doing his usual Don things.

    We could announce that we've poached Garth Lagerwey from Seattle next week and people would still bitch it's not Peter Wilt

    Well that, or he was able to read the room after the first trial balloon was released.
     
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  22. CMeszt

    CMeszt Member+

    Farewell Sweet Prince
    Jan 9, 2004
    Gentrification's Apex.
    Club:
    Philadelphia Union
    Which would seem like a sign that SSS #2 is still in his long-term plans. Two soccer teams at NSF would a tough sell with the Park District/SMG (or whatever they're called now).
     
  23. tiaotnszn

    tiaotnszn Member

    Chicago Red Stars
    United States
    Nov 13, 2019
    Wait, really? Is he trying to buy Arnim Whisler out completely or just have an ownership stake in the team? I only ask because it seems like Whisler is actually a pretty good owner, though maybe he doesn't have the money to compete with Euro clubs for talent as the Red Stars are still losing money.
     
  24. Fighting Illini

    Fighting Illini Member+

    Feb 6, 2014
    Chicago
    I have a very hard time believing this is the real thing.
     
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  25. bunge

    bunge BigSoccer Supporter

    Oct 24, 2000
    He has contradicted himself on what a rebrand would be. We don’t have to make up stories about his changing faces. He is very public about it.

    And to be clear, my feelings on Nelson are very rational.

    I’ll take that bet.
     
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