Yorkie

Discussion in 'Premier League: News and Analysis' started by frightwig, Nov 5, 2003.

  1. frightwig

    frightwig New Member

    Mar 11, 2002
    St. Paul, Minnesota
    A question of idle curiosity: but what is the "Yorkie" product being advertised on the billboards inside most Premiership grounds, and why is there a slash through the silhouette of a woman inside the letter "O"?

    Also curious about the taste of Pukka Pies, if you have an opinion. :)
     
  2. usscouse

    usscouse BigSoccer Supporter

    May 3, 2002
    Orygun coast
    Yorkie is a chocolate bar, something like the new fat Kit-Kat.
    Pukka Pie..Idunno...Pukka is Ozzie for 'the real thing.' and they do like their meat pies down there. Sounds too much like 'Puke-a' to me.
     
  3. Prenn

    Prenn Member

    Apr 14, 2000
    Ireland
    Club:
    Bolton Wanderers FC
    Nat'l Team:
    England
    Yorkie: It's not for girls!
     
  4. billyireland

    billyireland Member+

    May 4, 2003
    Sydney, Australia
    Best advertising gimmick of the millenium, thus far
     
  5. frightwig

    frightwig New Member

    Mar 11, 2002
    St. Paul, Minnesota
    So there's a chocolate bar kinda like a Kit Kat, which is advertised as "not for girls!"?

    What's so rugged and manly about it? Do they have TV commercials? How do they go?

    Thanks for the indulgence.
     
  6. Captain Splarg

    Apr 25, 1999
    Pacific Grove, CA
    Club:
    Columbus Crew
    Nat'l Team:
    United States
    [​IMG]



    Some of the adverts are just too good though. I agree, one of the best marketing schemes ever!
     
  7. Scotty

    Scotty Member+

    Dec 15, 1999
    Toscana
    Is it just plain chocolate or is there any kind of filling?
     
  8. Prenn

    Prenn Member

    Apr 14, 2000
    Ireland
    Club:
    Bolton Wanderers FC
    Nat'l Team:
    England
    It's a solid, manly, block of milk chocolate.

    I heard some one involved in the marketing of Yorkie's speaking on the radio and they explained the ad campaign. It's because there are tons of chocolates out there aimed at women and none at men so they thought they'd get their own back.

    It's great!

    They even did a limited edition in pink ;)
     

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