St Louis Branding (3.0)

Discussion in 'St. Louis City SC' started by Z010 Union, Sep 12, 2007.

  1. Marchetti

    Marchetti Member

    Sep 23, 2004
    Chicago->STL->Denver
    Club:
    Chicago Fire
    I think it's obvious what the shirt sponsor should be....

    [​IMG]
     
  2. Marchetti

    Marchetti Member

    Sep 23, 2004
    Chicago->STL->Denver
    Club:
    Chicago Fire
    In marketing for the team, they could say "Cheap cheap, fun fun!"
     
  3. Sport Billy

    Sport Billy Moderator
    Staff Member

    May 25, 2006
    I don't care if it's called that or not - but do you know something - has Zak told you they have a prohibition against it or something?
     
  4. Seph

    Seph Member

    Dec 2, 2004
    St. Louis, Mo., USA
    Club:
    St. Louis Lions
    Nat'l Team:
    United States
    That's a discussion that's already been done to death in these forums. No city flag colors because there's already too much red in MLS.
     
  5. Nerazzuri

    Nerazzuri New Member

    Jan 23, 2006
    St Louis

    my girlfriend actually works in the marketing department for Nestle Purina and is on the Tidy Cats account. I just ran this by her, and she laughed, but said, "doubtful."

    Obviously, she isn't the one who would make the decision, but from things she's said in the past, I agree.
     
  6. Seph

    Seph Member

    Dec 2, 2004
    St. Louis, Mo., USA
    Club:
    St. Louis Lions
    Nat'l Team:
    United States
    Quit trying to sneak your Celtic hoops into my team's jersey!
     
  7. Sport Billy

    Sport Billy Moderator
    Staff Member

    May 25, 2006
    I hoop you see them shortly after Nov 16.
     
  8. davideyak

    davideyak New Member

    Dec 13, 2006
    I don't care what it is called provided it is not St Louis FC ;)
     
  9. SWED

    SWED New Member

    Jul 9, 2007

    I'm pretty sure MLS has a policy against having alcohol sponsors on the jerseys. From what I heard, all they want is at least $500K a year and no liquor, beer, or wine sponsors.
     
  10. Z010 Union

    Z010 Union Moderator
    Staff Member

    Mar 28, 2002
    Club:
    Philadelphia Union
    Nat'l Team:
    United States

    Hard liquor is banned, beer is allowed, wine I dont know.
     
  11. Sport Billy

    Sport Billy Moderator
    Staff Member

    May 25, 2006

    MLS has a prohibition against HARD alcohol - beer is fine.


    Edit: Bryan you owe me a coke
     
  12. SWED

    SWED New Member

    Jul 9, 2007
    My bad. I guess thats what thinking logically will do. Turns out liquor is way worse than beer. Oh well.
     
  13. Z010 Union

    Z010 Union Moderator
    Staff Member

    Mar 28, 2002
    Club:
    Philadelphia Union
    Nat'l Team:
    United States
    I do? I was first! How about a Butterscotch Krimpet?
     
  14. jfranz

    jfranz New Member

    Jun 16, 2004
    Portland, OR
    Good call.

    And I still like the wanderers/adventurers/explorers theme for a name. It's a strong illusion to St. Louis' central role in US Expansion and Western Exploration and suggests the regions relationship with the Mississippi River.

    Some great synonyms for Wanderers:

    St. Louis Gadabouts
    St. Louis Gypsys
    St. Louis Madcaps
    St. Louis Pioneers
    St. Louis Ramblers
    St. Louis Rovers
    St. Louis Rangers
    St. Louis Rogues
    St. Louis Scouts
    St. Louis Vagabonds
    St. Louis Voyagers

    :rolleyes:
     
  15. Sport Billy

    Sport Billy Moderator
    Staff Member

    May 25, 2006
    Mmmm. Tastykake. :D
     
  16. Z010 Union

    Z010 Union Moderator
    Staff Member

    Mar 28, 2002
    Club:
    Philadelphia Union
    Nat'l Team:
    United States

    Oh my stars, the name finally makes sense. You know MLS trademarked the name Voyagers, right?
     
  17. Z010 Union

    Z010 Union Moderator
    Staff Member

    Mar 28, 2002
    Club:
    Philadelphia Union
    Nat'l Team:
    United States
    [youtube]LMQBGntlbyg[/youtube]

    I couldn't find a real commercial, so enjoy this spec commercial with the tastykake jingle.
     
  18. jfranz

    jfranz New Member

    Jun 16, 2004
    Portland, OR
    Wait, seriously?!

    When? How do you know this?

    I actually quite like that name, despite it's more common illusion to French Canada and/or the Great Lakes. But it would not be inappropriate for a team in St. Louis.
     
  19. Z010 Union

    Z010 Union Moderator
    Staff Member

    Mar 28, 2002
    Club:
    Philadelphia Union
    Nat'l Team:
    United States
    uspto.gov - then use the TESS form

    You can also see what the league wanted DC to be called

    And that the Inter Toronto movement was strong

     
  20. sirfallsalot_2000

    Apr 18, 2006
    St. Louis, MO
    Club:
    AC St. Louis
    Did they copyright Voyagers with any team in mind?

    I don't like it. Give me my Knights!!!! I would live with United or AC. no FC please, already 2 of those.
     
  21. Z010 Union

    Z010 Union Moderator
    Staff Member

    Mar 28, 2002
    Club:
    Philadelphia Union
    Nat'l Team:
    United States
    filed in 97 (after the first 10) - cancelled in 05.

    So in summary, I don't have a clue :p
     
  22. jfranz

    jfranz New Member

    Jun 16, 2004
    Portland, OR
    If I remember correctly, the Twin Cities was once a priority market for MLS. Possibly, the hope was for the "Minnesota Voyagers," as that would actually be the most appropriate application for a team in the United States.
     
  23. sillinois

    sillinois New Member

    Feb 28, 2007
    I think you all are thinking too big on the potential sponsorship deals. I would imagine the stadium will have a decently recognizable sponsor, but for the kits, I think we will be looking at something pretty small, and not necessarily from Saint Louis. MLS kit sponsorship just screams for a small start up dot com. You get decent play across the country for a relatively low price and get to be associated with something new and exciting not only with the team, but with StL in general. Anyway, I do think Cooper will get a pretty good price for the kits from those kinds of companies, so I doubt larger more established companies will think it is worth it (although I hope I am wrong).

    Also, I really doubt AB will be heavily involved in this team. Why would it? It already own the Saint Louis market and if people will be drinking beer at the match, we all already know it will be Bud Light. I think they only bought the naming rights to Busch III because of the tradition.

    I do think Wachovia is a very likely sponsor, especially for the stadium. It makes them local right away, and I do think they are looking at Saint Louis as a secondary hub for them. The Wac ... could easily be added to Busch, The Ed, and ... well, the Kiel (sorry Scottrade, it will always be the Kiel to me).
     
  24. PopsKrock

    PopsKrock New Member

    Jul 18, 2007
    Belleville
    Club:
    AC St. Louis
    Nat'l Team:
    United States
    I think express scripts falls into the category well. They offer a service that can be used across the entire country, but are still on the lesser known side. My only question is, "Do soccer fans have that many prescriptions?"
     

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