Yes, hmm.... So let's say I'm visiting the West Midlands from the US. I am not a season ticket holder nor a current account holder, but I would like to go to an Albion match. Obviously, I don't have one of these plastic cards. Am I already f****d, or what?
I've got a feeling non-season ticket holders will get paper tickets. Or maybe they'll give you one of them. I don't know. I imagine next year tickets will be available on the gate as crowds will probably drop a few thousand.