MLS Cup overnight neilsen ratings

Discussion in 'MLS: News & Analysis' started by branko97, Oct 21, 2002.

  1. branko97

    branko97 Member

    May 30, 2001
    New York City
    MLS Cup: Revolution-Galaxy
    10/20

    ABC
    1:30-4:00pm 1.0 rating/2 share
     
  2. gofire2001

    gofire2001 New Member

    Apr 5, 2001
    Section 8 Chicago
    I'm confused. Is this good or bad?
     
  3. Detective40oz

    Detective40oz Member

    Jun 16, 2000
    Fairfax, VA
    Club:
    DC United
    Re: Re: MLS Cup overnight neilsen ratings

    Not good, I believe last years at least got a 1.8 if my memory is correct.
     
  4. Andy_B

    Andy_B Member+

    Feb 2, 1999
    Nat'l Team:
    United States
    The highest rated games in MLS History were the 1996 and 1997 MLS Cups and they drew a 1.4.

    The 1.0 is very bad because it only represents the overnight numbers NOT the final number.

    MLS's final numbers tend to be much lower than the overnight numbers (The overnights include only the top 30 markets in the country)

    One can expect around a .8 for a final number which puts them in the range of the 1999 and 2000 MLS Cups.

    Andy
     
  5. cageyfoot

    cageyfoot New Member

    Feb 8, 2001
    Washington, DC
    Last yrs Super Bowl got a 40. Does any really understand the ratings system? Do it include those who taped the game. Or those who flipped back and forth? Just wondering.

    buc
     
  6. Andy_B

    Andy_B Member+

    Feb 2, 1999
    Nat'l Team:
    United States
    Its not rocket science. You can read and understand the basics here

    http://www.nielsenmedia.com/

    Andy
     
  7. John Galt

    John Galt Member

    Aug 30, 2001
    Atlanta
    No matter what the final numbers end up being, I'd like to object that they are inherently flawed because they fail to take into account the six additional friends watching the game in my living room . . . .
     
  8. Rickster

    Rickster Member

    Dec 1, 1998
    Yikes, that sucks. Not too many ways to sugar-coat it.
     
  9. Rickster

    Rickster Member

    Dec 1, 1998
    Have all MLS Cup games been up against NFL football?
     
  10. Khansingh

    Khansingh New Member

    Jan 8, 2002
    The Luton Palace
    I had heard that the Nielsen boxes are disproportionately spread throughout the south. And that could explain why NASCAR's ratings are so impressive and the NHL's so disappointing.
     
  11. branko97

    branko97 Member

    May 30, 2001
    New York City
    The rating refers to the number of viewers--I think 1 rating point equals about 900,000 viewers. Share is the percentage of televisions in use at the time--so 2% of the TVs that were on on Sunday afternoon were tuned into the game.
     
  12. CrewDust

    CrewDust Member

    May 6, 1999
    Columbus, Ohio
    Club:
    Columbus Crew
    Nat'l Team:
    United States
    MLS Cup will be lucky to be on ESPN2 next year with these ratings.
     
  13. wasdykec

    wasdykec Member

    May 6, 2002
    Jax, Florida
    i thought a 1 was 1,055,000 homes, which still isn't good, well there were two people watching here!
     
  14. retnicf

    retnicf Member

    May 7, 2001
    Mount Vernon, NY
    My dad had a box for a year and a half. His favorite channel? CSPAN. God helps us.
     
  15. Rocket

    Rocket Member

    Aug 29, 1999
    Chicago
    Club:
    Everton FC
    Nat'l Team:
    United States
    Any idea on what type of ratings ABC normally pulls in this time slot?
     
  16. robbief

    robbief Member

    Aug 7, 1999
    Boca Raton, FL
    Club:
    Liverpool FC
    Nat'l Team:
    United States
    Re: Re: MLS Cup overnight neilsen ratings

    i am not much of a ratings expert, but i would imagine that the time slot in question would be poor one for abc on most nfl sundays. so although the mls cup rating is poor, it isn't like it was a major time slot for the network.
     
  17. Andy_B

    Andy_B Member+

    Feb 2, 1999
    Nat'l Team:
    United States
    If memory serves, yes

    Which is why SUM can afford the time slot

    I have no idea what you are talking about here. The game on ABC is a time buy, the ad rates were set based on previous years numbers, which are going to be in line with this years previous numbers.

    As long as SUM wants to buy time on ABC, they will.

    Andy
     
  18. my guess is that anything they put on at that time gets numbers like that because of the NFL. My guess is the reason MLS gets a nationally televised final on a network is because ABC knows anything they put against the NFL will get slaughtered. The NFL is the 900 pound gorilla to every other sport in america. Even Monday night football reguraly dwarfs the world series.
     
  19. branko97

    branko97 Member

    May 30, 2001
    New York City
    A little further research reveals that one ratings point = 1,067,000 homes
     
  20. branko97

    branko97 Member

    May 30, 2001
    New York City
    for comparison

    Other Sunday broadcasts:

    PGA Tour: Disney Classic-Final Round, ABC
    4:00-6:00pm
    2.2/4

    "The NFL Today" (pregame), CBS, 12:00-1:00pm
    2.5/6

    "NFL On CBS" football: (regional) , 1:00-7:00pm
    9.7/19

    "DiscoverCard Countdown to Green", NBC, 12:00-12:30pm
    2.3/6

    NBC NASCAR: Old Dominion 500, 12:30-4:15pm
    3.9/8
     
  21. wasdykec

    wasdykec Member

    May 6, 2002
    Jax, Florida
    i'm not sure what number it is......

    http://tv.yahoo.com/nielsen/ if you scroll to the bottom they say its 1,055,000 or whatever.
     
  22. GoHawks4

    GoHawks4 Member

    Apr 24, 2002
    Chicago
    Club:
    Liverpool FC
    Nat'l Team:
    United States
    Who cares how many people watched it? Did you enjoy it? This was going against some serious Gridiron games.
     
  23. FWSCKEEPER

    FWSCKEEPER New Member

    Aug 22, 2001
    The Summit City
    So the Neilsen ratings don't matter unless you have one of their boxes ? What a ************ed up way of trying to rate something. I know there is know real way of figuring that out, although you would think the cable companies could come up with some good solid facts, but the Nielasen way is just scewed as hell. I had the game on , went to pick up the sitter at halftime , and had to leave for MY league game at the end of regulation. But you it didn't bother me , it was a really bad game. Most Championship games are though.
    What we need to concentrate on is the positive . 61000 attendance. YEEEAAHHHHH that rocks. Way to Boston.
     
  24. John Galt

    John Galt Member

    Aug 30, 2001
    Atlanta
    Re: for comparison

    Link?
     
  25. profiled

    profiled Moderator
    Staff Member

    Feb 7, 2000
    slightly north of a mile high
    Club:
    Los Angeles Galaxy
    It's called statistics, it's not practicle to rate everyone in the country, so you take samples from various areas/income levels and extrapolate to the whole country.

    Not saying it's a good system, but it's the best we've got at this point.

    I'm not sure why they don't just have a way you can turn on/off what you're watcing on your dish or digital cable system, and have them anonymously poll whose watching what...
     

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