J.D. Power and Associates finds MLS fans most satisfied

Discussion in 'Business and Media' started by RBourd52, Jan 16, 2003.

  1. RBourd52

    RBourd52 Member

    Jul 23, 1999
    Woodbridge, CT
    Disclaimer: I work for J.D. Power.

    We just issued the following press release regarding our "Major Market Sports Report." Not surprisingly, the big sports do well. However, MLS fans were found to be the most satisfied with their experience when attending games.

    Here is the link.
    http://www.jdpa.com/presspass/pressrelease.asp?ID=2003003
     
  2. Should send this to the Lupicas and Romes of the world. Great article.
     
  3. cpwilson80

    cpwilson80 Member+

    Mar 20, 2001
    Boston
    Club:
    San Jose Earthquakes
    Nat'l Team:
    United States
    Thanks for the link....are you guys able to release the actual data? Great job to MLS
     
  4. PZ

    PZ Member

    Apr 11, 1999
    Michiana
    Club:
    Ipswich Town FC
    Nat'l Team:
    United States
    Wasn't this the internet survey that was posted on BS a few months ago and probably had numerous BS posters stuffing the ballot on? Who said BS can't make a difference? :p
     
  5. RBourd52

    RBourd52 Member

    Jul 23, 1999
    Woodbridge, CT
    The results and findings are available on a subscription basis. Very useful stuff for those who decide to buy.

    What you see in the press release is what will be shared publicly.
     
  6. cpwilson80

    cpwilson80 Member+

    Mar 20, 2001
    Boston
    Club:
    San Jose Earthquakes
    Nat'l Team:
    United States
    The very same. I'm glad MLS made such a positive impression. And really, with $10 tickets and some great soccer, you really can't go wrong :)
     
  7. SoFla Metro

    SoFla Metro Member

    Jul 21, 2000
    Ft. Lauderdale, FL
    What exactly does fan enjoyment at the venue have to do with media coverage? I enjoy demolition derbies, always have. It was a way for me to bond with my grandfather, who for whatever reason chose this as a cheap way to spend a Saturday night.

    But he never got mad when the local newspaper didn't write an article about the event.
     
  8. Etienne_72772

    Etienne_72772 Member+

    Oct 14, 1999
    Now if MLS is listening, they'll incorporate this message into their ad campaign.

    But what's kind of interesting to me, as I read this, is that the lower attended sports tend to do very well at giving satisfying experiences to their fans. I see a couple of reasons why: These sports really have to treat their fans well--since there is such a small number of them. NFL fans can take their fans for granted because it is so popular--if someone decides not to go, two more will step up to take his or her place.

    Also, MLS, WNBA, and to a lesser extent, NHL all have to have lower ticket prices because of their decreased popularity--which during the economic crisis at the time the poll was taken surely weighed heavily on the minds of the respondents.
     
  9. AndyMead

    AndyMead Homo Sapien

    Nov 2, 1999
    Seat 12A
    Club:
    Sporting Kansas City
    When 80% of the league makes the playoffs - what's not to like?
     
  10. Your comparing soccer to the demolition derby? Yikes.
     
  11. cpwilson80

    cpwilson80 Member+

    Mar 20, 2001
    Boston
    Club:
    San Jose Earthquakes
    Nat'l Team:
    United States
    Good points. The other one that I would add is how personable the players are (I forget how that attribute was represented in the survey.) I've been to games where an opposing player (let's just call him A. Lalas) was heckled for 90 minutes, and yet still took time out on his way to the lockers to sign autographs. There is a sense of pride in most of these players that more than anything, they want soccer to succeed; they are acting as great ambassadors for the sport.
     
  12. dawgpound2

    dawgpound2 Member

    Mar 3, 2001
    Los Angeles, CA
    -the fact that MLS hasn't signed Beckham, Ronaldo, Figo, Zidane, Shevchenko, Recoba, et al.

    -the fact that "MSL" jerseys are ugly.

    -the fact that we don't have promotion/relegation like they do in Europe.

    -the fact that the league actually isn't in Europe.

    and on, and on, and on....
     
  13. SoFla Metro

    SoFla Metro Member

    Jul 21, 2000
    Ft. Lauderdale, FL
    No, I was wondering why you were equating a survey (which apparently was ballot-stuffed by BS.com folks) showing that people enjoyed going to MLS games with a need to show the article to guys who don't care about soccer.

    I'll let you in on a secret - they don't care about soccer. This isn't going to change their minds.
     
  14. Lanky134

    Lanky134 New Member

    Oct 25, 1999
    134, 3, 6
    When you root for one of the 20%...:)
     
  15. MikeLastort2

    MikeLastort2 Member

    Mar 28, 2002
    Takoma Park, MD
    Could be worse. At least you and I aren't rooting for the Metros, Lanky.

    :)
     
  16. Chicago1871

    Chicago1871 Member

    Apr 21, 2001
    Romey's response: "All 10 fans of MLS were satisfied according to JD Power and Assoc." He may be a closet soccer fan, but he isn't ready to let everyone know it.
     
  17. AndyMead

    AndyMead Homo Sapien

    Nov 2, 1999
    Seat 12A
    Club:
    Sporting Kansas City
    At least you can watch your team on TV.
     
  18. Lanky134

    Lanky134 New Member

    Oct 25, 1999
    134, 3, 6
    Yeah, you guys got screwed on that.
     
  19. Scoey

    Scoey Member

    Oct 1, 1999
    Portland
    I don't think is correct. I don't have any data offhand, but I'm pretty sure NHL tickets are just as expensive as NBA tickets. IRRC, in Philly, they were more expensive and harder to get.
     
  20. AndyMead

    AndyMead Homo Sapien

    Nov 2, 1999
    Seat 12A
    Club:
    Sporting Kansas City
    NHL can't afford to lower ticket prices. They make as much off of TV as MLS does, yet their average player salary is 1.6million. Ticket revenues are their main income source.

    It's a real catch-22, and why many folks are expecting a long lockout/strike next fall after the CBA expires.

    What you won't see - is the league letting the Senators or Sabres fail. While that would send a great message to the players, it would actually hurt the owners worse, as their ability to continue financing the debt they have would become more difficult as lenders become more wary.

    The NHL is in a bigtime mess.
     
  21. Lanky134

    Lanky134 New Member

    Oct 25, 1999
    134, 3, 6
    It would probably depend on the market. Philly has strong hockey and basketball traditions, so that might not be wrong at a time when the Flyers were doing better than the Sixers (and the Flyers had that massive Lindros contract to pay for). In DC, where basketball is more popular than hockey, Wizards individual game tickets are between $80 and $40. Capitals tickets range from $84 to $24, with a handful of nosebleed seats going for $10. Neither of these include club seating, which require multi-year commitments.
     
  22. SoFla Metro

    SoFla Metro Member

    Jul 21, 2000
    Ft. Lauderdale, FL
    Because you prefer last place teams, of course

    :D
     
  23. SoFla Metro

    SoFla Metro Member

    Jul 21, 2000
    Ft. Lauderdale, FL
    You know, he's a dick, but he's kind of a funny one. And at least he's consistent.
     
  24. SoFla Metro

    SoFla Metro Member

    Jul 21, 2000
    Ft. Lauderdale, FL
    No sheet.

    You'd think with Woolf in the mix there they'd want to get him on more than once. Maybe they'll be the TBD game.
     
  25. Dr. Wankler

    Dr. Wankler Member+

    May 2, 2001
    The Electric City
    Club:
    Chicago Fire
    Demolition derby is practically unwatchable. Now, tractor-pullin'... there's a great sport.
     

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