At least when it comes to sports, I don't think that comparison is fair. Sacramento is the 20th largest TV market and 27th largest metropolitan area. Jacksonville is only 47th in TV and 40th in metro area. In a country where the top 4 major sports leagues have 30-32 teams, it makes sense for cities in the 40s like Jacksonville not to have much representation. Sacramento on the other hand can feel overlooked as it's a top 30 market by most metrics.