Fascinating article in The Athletic about the 2016 study commissioned by the MLS front office. I was tickled by the value the consultants placed on the in-game atmosphere provided by club Supporters Groups. I'm sure that that particular finding gave Tom Hunt (and his ilk) lots of heartburn. (Tell 'em all to pound it sideways) https://theathletic.com/1362372/201...t-provided-the-blueprint-for-mlss-modern-era/