Schaeffer Stadium was by far the best of a bad series of names. -Sullivan Stadium - a tribute to a giant ego? -Foxboro Stadium - so visiting fans would know what to look for on the map? -CMGI - no less anonymous than anything else, a tribute to mindless branding. -Schaeffer - a tribute to crappy beer drinking. Pretty appropriate, if you ask me! Gillette sounds pretty boring and dumb, another corporate dinosaur. But, at least it's Boston's corporate dinosaur, eh?
maybe in honor of the new field sponsor and the revs possibly finishing in a worse position than last season....forget the MLS Cup, the revs are clear front runners to win the coveted 2002 ATRA-phy. ba-dum-bum! (get it? a trophy...atrophy...ATRA-phy) thank ya, thank ya....drive home safely
I don't get it, didn't you call it Chapter 11 because of CMGI's financial troubles. Now that they're out, do you still call it Chapter 11?
Wasn't the slogan for Schaeffer, "The Beer to have when you can't have just one," or something like that? That's a great slogan for the Revs ... "The team to have, when you can't lose just once." Monster Stadium is still my favorite!
The Schaeffer slogan was "the one beer to have when you're having more than one" In other words, the only reason to drink it was to get hammid. But I really have to laugh at the idiots at CMGI or any company for that matter who spend good money naming a stadium after themselves. CMGI was at 165 a couple of years ago, and what is it now, 38 cents? And Sonny Kraft counts David Weatherill (CMGI CEO) as one of his best friends, and the Krafts were big shareholders, so maybe that's another reason why money is a little tighter than they expected it to be. Tom
This is truer than you know. The Krafts took a beating on CMGI and similar investments. If the Patriots hadn't come through, times would be very, very tight in Kraft-land.
Re. Chapter 11..... As far as I know the companies the Krafts own actually make stuff (the paper products), or play games(the sports teams), etc. CMGI, like so many other folks in "information technology" never made anything, including money. What surprises me is that hard-headed people like Bob Kraft actually invested in CMGI. That smacks of Bobby Grier, Pete Carroll and Sunil Gulati. Maybe there is a parallel here but, at the least, Chapter 11 is still a reasonable name for ANY stadium naming rights scam. JIM DOW
Fair enough. I must say King C. Gillette Stadium rolls off your tongue a lot better than College Marketing Group Incorporated Field. College Marketing? Does this company actually do anything?
I interviewed with them a while back (good thing I chose the other job!), and it seemed at the time their main business was running an online marketplace for computer components and electronic parts. I think they moved from there to becoming .com acquisiton company and, in hindsight, we all know where that kind of strategy would lead.
i got a kick out of jonathan kraft yesterday on sports radio telling people that they should get out to a revs game to see the stadium if they can't get to a pats game or the stones. weei: "next home game?" j.k.: "uh.....you know i just saw that date around here somewhere....its, uh, auuuuuuguuuuust...." meterparel: "its the 18th." j.k: "right, the 18th. you can go to ticketmaster for tix or visit www.nerevolution.com for more info" well, lucky for him that site still works (even if its almost 2 years gone by)....but, i dont even think the links outta' that front page work when you use it. the young one should spend a little more time watching those ads during the game methinks. (where they advertise the website)
Another sad example of Revs (mis)management. The owner of the team doesn't even know the website address, which I imagine goes for most of the staff that works for both the Patriots and Revs (the little red headed stepchild). Doesn't even come prepared to know when the next home game is. Terrible. But at least we can get all the rejects from the Patriots games to come and look at the stadium....that's a great way to word our advertising. "Can't see a Patriots game, but want to see the new stadium? Come see the Revolution!" I guess this has been their selling strategy all season.
Despite a willingness to pay thanks to the Krafts for having brought and kept Div I footie here I just wish they would 1.) do their goddamned homework about a team the OWN and 2.) shut up when they have nothing of consequence to say. 3.) fix the idiot website. Come on guys, pay attention to your basic obligations as owners. JIM DOW
I'm starting to identify with the SJ fans who occasionally post on our boards about how the Krafts screwed up their soccer team. Stop complaining, we'd say. If it weren't for the Krafts, you might not have a team. True, they'd say, although every move they made screwed up SJ soccer a little more, and thing immediately improved after they left. The fact that we have an MLS team in the area now constitutes about 70% of the posts that praise the Revs management, and about 80% of the posts that defend the personnel/stadium issues.
.....of course, he said that he felt the stadium was worth the "price of admission". huh?...what does that make the revs worth then?