Audience TV in the world for the FIFA WC 2026

napolisoccer · Jun 11, 2026

https://www.nytimes.com/athletic/7349073/2026/06/11/world-cup-why-so-popular/

NaBUru38 · Jun 12, 2026

In Argentina, the Mexico vs South Africa opening match averaged a 21.3 rating (not share), or about 2 million viewers in Greater Buenos Aires.

In Spain, the match averaged a 28% share and 3.3 million people.

NaBUru38 · Jun 12, 2026

Meanwhile in Uruguay, multiple radios have rights as usual, though not all of them from the stadium press boxes:

Radio Uruguay: Máximo Goñi

Espectador: Rodrigo Romano / Lali Sonsol

Sport 890: Diego Jokas

Carve Deportiva: Daniel Alonzo

Radio Universal : Alberto Kesman

Del Sol: Álvaro González Márquez

La Diaria: Martín Rodríguez

Radio Nacional: Gabriel Regueira

Radio Cristal (Las Piedras): Marcelo Sanzó

FM Voces (Maldonado): Danielo Mera

NaBUru38 · Jun 15, 2026

The Brazil vs Morocco match averaged 50.0 M viewers and a 33 rating on Globo, 12 million viewers on Cazé TV, and a 21.9 rating in Telefé Argentina.

NaBUru38 · Jun 17, 2026

In Spain, Spain vs Cape Verde averaged 7.6 M viewers and a 60% share. France vs Senegal averaged 3.3 M viewers and a 27.6% share, also on La 1.

In Argentina, Argentina vs Algeria averaged a 34.8 rating (not share) on Telefe plus a 3.3 rating on TV Pública. Uruguay vs Saudi Arabia averaged a 18.8 rating on Telefe.

And here in Uruguay, Uruguay vs Saudi Arabia averaged a 32.7 rating (not share) on Canal 5.

napolisoccer · Jun 18, 2026

https://televisioni.substack.com/p/ascolti-tv-europei-mondiali-di-calcio-2026

napolisoccer · Jun 18, 2026

napolisoccer · Jun 18, 2026

The most impressive thing here is all of Fox’s numbers include pre/post-match (telecasts are listed as 150 mins).

napolisoccer · Jun 18, 2026

Mexico has over 130 million of inhabitants. Why only 23.4 million of viewers for the inaugural game. And it is a record...

napolisoccer · Jun 18, 2026

Canada-Bosnia
More than twice the audience as the Stanley Cup final in Canada!

https://brioux.tv/blog/2026/06/15/f...-audience-as-the-stanley-cup-final-in-canada/

napolisoccer · Jun 18, 2026

Turkey-Australia
An Average audience of 3.035 million in Australia.
https://www.sbs.com.au/aboutus/2026... of Australia's thrilling,on Sunday (14 June).

napolisoccer · Jun 18, 2026

Does anyone know the audience numbers in Asian and African countries for these first World Cup matches?

NaBUru38 · Jun 27, 2026

More ratings (not share) in Argentina:

Argentina vs Austria: 39.1 (35 on Telefe and 4.1 on TV Pública).

Germany vs Ivory Coast: 8.5 on Telefe

Uruguay vs Cape Verde: 16.5 on Telefe

England vs Ghana: 12.0 on Telefe

Scotland vs Brazil: 16.0 on Telefe

Germany vs Ecuador: 10.9 on Telefe

Uruguay vs Spain: 18.4 on Telefe

Norway vs France: 12.2 on Telefe

Tunisia vs Netherlands: 1.1 on TV Pública

NaBUru38 · Jun 27, 2026

The Samurai Blue matches get 30% (not sure if rating or share) on Nippon TV.

SirFozzie · Jun 30, 2026

Wow, ESPN holding nothing back.. their current headline on the front page:

It's official: Germany are no longer a soccer superpower

and mind you, this is from the current broadcaster of the Bundesliga and 2.Bundesliga

NaBUru38 · Jun 30, 2026

Uruguay TV ratings::

Uruguay vs Cape Verde: 33.8 on Canal 5

Uruguay vs Spain: 34.9 on Canal 5

Argentina TV ratings:

Argentina vs Jordan: 36.3 (32.1 on Telefe and 4.2 on TV Pública).

Brazil vs Japan: 18.9 on Telefe

napolisoccer · Jul 7, 2026

https://deadline.com/2026/07/england-mexico-world-cup-bbc-ratings-1236975538/
7,8 million viewers between 2am and 4am!!!

napolisoccer · Jul 7, 2026

Mexico-England
https://deadline.com/2026/07/england-mexico-world-cup-bbc-ratings-1236975538/
7,8 million viewers on BBC1 between 2am and 4am!!!
36 million viewers in Mexico and 46.7 million viewers in USA!!!

napolisoccer · Jul 7, 2026

USA - Bosnia
https://www.sportsbusinessjournal.c...lion-watching-usmnt-in-world-cup-round-of-32/
Over 36 million viewers (26,4 on Fox and 9,8 on Telemundo/Peacock) but about 39 million viewers for the match window only!!!

Canada - Morocco
Attracted an average audience of 5.4 million viewers in Canada across TSN, RDS, CTV, Noovo, and Crave, becoming the biggest non-Final match on record.

napolisoccer · Jul 9, 2026

Mexico-England
https://deadline.com/2026/07/england-mexico-world-cup-bbc-ratings-1236975538/
7,8 million viewers on BBC1 between 2am and 4am!!!
36 million viewers in Mexico across Televisa (20.7M) and Azteca (15.3M) and about 46,7 million viewers in USA!!!

napolisoccer · Jul 9, 2026

INCREDIBLE RECORD IN USA!!!

USA - BELGIUM
Final combined viewing on FOX + Telemundo: USA-BEL - 50.1 million viewers (match window only)!!! The most-watched non-NFL sports events in the U.S. since the 1994 Winter Olympics.

NaBUru38 · Jul 15, 2026

More TV ratings in Argentina:

Argentina vs Cape Verde: 39.4 (34.9 Telefe, 4.5 on TV Pública)

Argentina vs Egypt: 38.0 (33.4 on Telefe, 4.6 on TV Pública)

Argentina vs Switzerland: 41.0 (36.4 on Telefe, 4.6 on TV Pública)

Portugal vs Croatia: 14.8 on Telefe

Paraguay vs France: 20.4 on Telefe

England vs Mexico: 22.0 on Telefe

Spain vs Belgium: 17.1 on Telefe

Spain vs France: 25.2 on Telefe

napolisoccer · Jul 16, 2026 at 3:29 PM

France-Spain
21.1 million viewers in France (20.122m on M6 and 878.000 on BeIN Sports!)
14.5 million viewers in Spain!

Argentina -England
22.1 million viewers in UK!
40.7 rating in Argentina!

napolisoccer · Jul 22, 2026 at 7:36 AM

ANOTHER INCREDIBLE RECORD!!!
The World Cup Final SPAIN - ARGENTINA averaged 66.4 million viewers in the U.S. (42.5 million on FOX. 23.9 million on Telemundo)!!!
Other than Super Bowls, this is the largest sports audience since the 1994 Winter Olympics!!!

napolisoccer · Jul 22, 2026 at 7:45 AM

FIFA World Cup final scores record TV ratings in Canada
Spain-Argentina World Cup Final averaged 6.4 million viewers in Canada. The country has just 41.4M people. Throughout the entire World Cup, 30M unique viewers watched.