Dynamo FO/TD Opinions

Discussion in 'Houston Dynamo' started by Westside Cosmo, Nov 12, 2015.

  1. Hydro

    Hydro Member+

    Nov 16, 2007
    Houstown
    Club:
    --other--
    Nat'l Team:
    United States

    You are quite right. That was one of my observations when I was STH buying VIP seats. Any sign of VIP treatment ended as soon as I purchased their tickets (if there was any).

    To them, it was a privilege to buy VIP seats and I should be thankful for it. "we have a lot of people trying to buy your seats" they used to tell me to pressure me into renewing.

    Keeping their current STH should be higher priority than finding new ones. Dumb FO.
     
  2. El Naranja

    El Naranja Member+

    Sep 5, 2006
    Alief
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    My favorite examples of this are when they add great incentives well after the majority of fans have bought their STs, such as B1G1F
     
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  3. Hydro

    Hydro Member+

    Nov 16, 2007
    Houstown
    Club:
    --other--
    Nat'l Team:
    United States
    #1653 Hydro, May 6, 2017
    Last edited: May 6, 2017
    A stupid thing I observed. Warning, this is quite stupid.

    I used to ask for my "guaranteed" game-day toys, and they used to tell me they ran out of them. OK, whatever.

    One day, when I entered through the VIP entrance, they told me that as usual they had run out of that day's gift (Dynamo-branded used toilet paper or something like that). A girl, a Dynamo sales rep was inside the club, near the door, greeting fans walking in. The Dynamo rep called a couple of fans who walked in behind me and said... "I saved some of today's gifts for my best clients" and pulled out from behind the counter the used toilet paper gift. That got me very pissed off, but didn't want to get into a confrontation with a stupid sales rep.

    This same girl was walking around the VIP entrance some other time with cash pinned to her shirt. "it's my birthday and people are giving me presents" she told people who asked. I guess she was asking for tips for being SUCH a great sales rep. I did see some guy giving her cash.
     
  4. Westside Cosmo

    Westside Cosmo Member+

    Oct 4, 2007
    H-Town
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    I'm pretty sure Diesel said more of substance than Canetti

     
  5. Westside Cosmo

    Westside Cosmo Member+

    Oct 4, 2007
    H-Town
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    I can see some promotions that you extend to the maketplace to fill some seats for midweek games with B1G1F or similar. Normally as a STH of a professional team I would care because being a STH would get some perk much better but with the Dynamo it hasn't been much.

    Years ago I whined about some FO thing that I thought they should have done or attempted to do for STH and our old friend @troutseth kept saying the Dynamo didn't need to do it, no ROI, why bother - here's why, they lost my 4 lower level season tickets and don't appear to have replaced my revenue.

    Fully understand they are running a business but what engenders loyalty are some small "no ROI" investments that make you reconsider before cancelling. Dynamo gave us none of those investments in the last 4-5 years. When the team stunk, folks bailed. I too felt that once they got your STH money, they didn't care about the product - more concerned with the folks not there than the ones who already bought season tickets.

    They got off focus and worried too much about things like honoring folks from Sandy Hook and chants and other stuff instead of on retaining customers
     
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  6. juvechelsea

    juvechelsea Member+

    Feb 15, 2006
    good point. they seem on autopilot on ideas. come up with new stuff.
     
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  7. NicaMexicano

    NicaMexicano Member

    Aug 6, 2008
    Houston
    I've not complained of service from my rep as I feel we have been treated fairly well overall, however.... I don't like not receiving service and that's been the story lately. I've had to follow up emails 3-4 times with 3-4 phone messages only to call regular customer service line to help me 5 days after submitting original request.

    The rep is good, but I'm assuming there's no time for personalized service anymore and it blows!
     
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  8. Westside Cosmo

    Westside Cosmo Member+

    Oct 4, 2007
    H-Town
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    There's time, but it's focused on new ticket sales not existing customers. #Forever Cash Flow!!
     
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  9. Westside Cosmo

    Westside Cosmo Member+

    Oct 4, 2007
    H-Town
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    #1659 Westside Cosmo, May 8, 2017
    Last edited: May 8, 2017
    I missed the below twitter discussion (@troutseth still on a losing streak of answers), some good points both ways but I come back to this: the Dynamo FO did enough damage to the loyal STH fan base thru performance and customer service that winning alone is not going to solve it. I expect something of an attendance bounce back but just looking year over year compared to 2016 the Dynamo are significantly down and only conclusion is the base has contracted some

    And the knock-on effect is that tickets are so available for each game, it suppresses demand for a full season ticket. Even this past weekend with Kaka coming I got that text offer for $22 for lower level seats - why would I lock in a full season at a higher price per ticket?

     
  10. Heft

    Heft BigSoccer Supporter

    Mar 20, 2011
    Houston
    Club:
    Houston Dynamo
    The fans may not come back for years, in my opinion. Too many issues to overcome in Houston
     
  11. juvechelsea

    juvechelsea Member+

    Feb 15, 2006
    They didn't start out in BBVA, they opened that with a winning team that had missed the playoffs one year. We also got moved a good team and didn't have to work through expansion blues. So they got a lot of capital fast and didn't have to work hard for it. But they maintained it with years of almost uninterrupted success.

    It's like the Astros, you burn people for not just one year but several, it's going to take some time to recover. The ST type fan was repeatedly given a product not worth it. And yet probably stuck with it 2 years too long against their better judgment. It will take at least one season of winning to win ST back, and that will lag behind current success. You can't buy a full season ticket now based on how it's playing. That chunk is water under the bridge without a time machine.

    That's why I have said offer smaller packages at discounts. "You see we are doing better by you now, give it a chance again, and 'on us' for the discount amount. We're sorry."

    Beyond that, unless they win it all and recreate immediate broad buzz, it probably takes sustained success as long as we sucked to rebuild the base from how many years we sucked. I'm talking 3 years. You don't run off thousands of STH and get them back tomorrow. They will want to see we intend to go back to the sustained success of old.

    Only short cut is start spending money like LA or TFC. If it's going to be a budget no-name effort I expect attendance to lag behind seeing how far this version can go.
     
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  12. juvechelsea

    juvechelsea Member+

    Feb 15, 2006
    Also, this is where the fan experience issue matters. If you are selling a fan experience, whole crowd singing and involved, it might be more resilient to losing. If you're going to be uncreative and cheap and basically offer soccer, it needs to be sustained winning soccer. We are not there for some crowd experience, if you know Houston fans, we want to watch a winner.

    The catch 22 there is they are as cheap about the team as the presentation and that is going to make it harder to sustain competitiveness.
     
  13. Westside Cosmo

    Westside Cosmo Member+

    Oct 4, 2007
    H-Town
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    Houston is a tricky market for a lot of reasons already discussed - and to think you could drop say 25% of your STH base (I am guessing they are down 3,000 STH seats from 2016 base of 12,000 - my estimate) and replace that in a year or two is folly. Why they sort of let it go (other than lack of investment from owners in retention efforts) I have no idea. They had a good 2-year plan for BBVA but a poor 5-year one.
     
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  14. Westside Cosmo

    Westside Cosmo Member+

    Oct 4, 2007
    H-Town
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    Their idea of a "discount" is an offer to let you talk with Canetti to discuss the future of the team and a bunch of Orange Reward points with about the same value as MAD Magazine money with a picture of Alfred E. Neumann on it.

    I think I got an email last month offering me a 5-pack (no discount) and some group ticket package discounts. What that told me is that they are working hard on discounted group sales to paper the house because the individual ticket buyers have vanished. Why they would think I would buy a group package is beyond me
     
  15. DynamoManiac

    DynamoManiac Member+

    Jan 27, 2014
    Club:
    Houston Dynamo
    Yeah, that was my statement. Think it will take 2-3 years of consistent winning. One season doesn't do it. Hard core fans that have left are too disgruntled and there isn't a long enough of a history in this town nor as large a general fan base as the Astros or the Rockets to pull from to get enough casual fans in the door. Astros are still not back to where they were pre-100 loss seasons (maybe they are this year).
     
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  16. juvechelsea

    juvechelsea Member+

    Feb 15, 2006
    Once the novelty wore off, it's a low bells and whistles fan experience, so what keeps us coming is a competitive product. They let the product slip for years, and when you don't spend money and you also lose you look like the Astros, like you're not even trying. They had some fan capital built up and I think the fans were fairly patient.

    I don't see big "plans" and "ideas" of what they are doing. They built a stadium. About all that's really changed with that is Eado. I don't see work on making it a literally cooler place to watch a game so some of us will go to warm games. And the game presentation hasn't changed much over the years, and the game day gimmicks are gimmicks. Like most of the teams in town they haven't really worked on community building or other stuff that creates an alternate reason besides sport to show up. And if the team is cheap and crap what was there beyond that.

    I don't think there's a personnel plan either, they put their eggs in the Jordan basket and that's very hit and miss. Since the purpose seems to be pure sport that ebbs and flows with their second rate GM. This last offseason, at least on defense, was very short termist. If they win that may get some people back, but if you're paying close attention you have to know that this roster is not a long term rebuild roster for fans to glom onto. It's get it competitive for a year to stop the bleeding, and then next winter scramble again. I don't know if that will deter fans but it's a risky strategy for sports because you will have to get x% right again next winter.
     
  17. juvechelsea

    juvechelsea Member+

    Feb 15, 2006
    The year of the world series the Astros were averaging 30k+ and top 6 or 7 in the league.

    This is the 4th biggest city in the country but I keep getting told it's a small market that has to pay like it.

    The Rockets are the only other team that wins and when they do they have usually paid/splashed like they give a crap. Mind you, some of the carefully crafted teams were better than the Old All Star money burning sprees, but they are the only team here that acts like we are the market we are. Everyone else moneyballs us like it's Des Moines. It's a conservative town and I think "Moneyball" can be window dressing for just being penny pinchers treating it like a business rather than a trophy winning project.
     
  18. Westside Cosmo

    Westside Cosmo Member+

    Oct 4, 2007
    H-Town
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    First, You need to put aside the "4th largest city" thing and focus on the size of the metro market, which is 8th (although we have almost no secondary market, unlike places in the Northeast and Midwest where you can add several smaller markets to the big city one). We are in that second tier with Atlanta, Phoenix, Miami, etc.

    http://www.nielsen.com/content/dam/...evision/2016-2017-nielsen-local-dma-ranks.pdf

    Second, in MLS with very few local Tv deals with rights fees paid to teams, you aren't getting full value of the size of the market. Add in a lot of non-natives and less of a fervent fanbase for sports and it's a tricky market where the usual gameplan isn't going to work. It's probably more of a combination of things in Houston than any one thing.

    Is the potential there for Houston to be a big-time MLS team? Absolutely, but it takes an ownership willing to make some bets that might not pay offf and Brener and friends seem to be happy with a playoff team and then a slot machine pull in November.
     
  19. juvechelsea

    juvechelsea Member+

    Feb 15, 2006
    If TV isn't financially material (yet) then why am I defining the market in TV terms? Even if I took TV markets as the estimate, what I see is 3 markets beyond everyone else, only 2 of which actually convert it to MLS competitiveness (Chicago doesn't), and none of which dominates every year. Philly and SJ struggle, DC hasn't been consistently top notch in years. What does this prove other than LA and NY are big? #5 and 6 I'd be surprised if people drove from one to the other (SF-SJ-Oak) (D-FW).

    FWIW, Houston is at a relatively similar number to 4 on down. The raw numbers aren't dramatically different at that point, and you're talking tenths of a % point. 2.7 million vs 2.4 million. 2.3% vs 2.1%. I could see LA v Hou (though I think we have drawn similar to NYRB) but as of about #3 I don't understand any pay disparities or that we're really meaningfully smaller of a market. Particularly when we've drawn 20k it's less compelling to be like, well, we're not that big a town, for how they are playing, 16k is what we should draw, blah blah. Not if the team was any good.

    Seattle is #14 and leads the league in attendance. Chivas is folded. I think you're underestimating the efficient and attractive handling of a business.

    Bare minimum explain to me how #8 market = #20 payroll. I get not as big as LA but less than Portland, Columbus, SLC, etc.? Boston has nobody showing up for games and manages more payroll.
     
  20. juvechelsea

    juvechelsea Member+

    Feb 15, 2006
    More punchy? Why in a corporate town like this are we owned by out of town individuals and not one of our corporations? Or at least corporate leaders? Did they ask for too much from Les? Would Les screw us on payroll. I ask because I am fairly sure part of our problem is people seeing future asset value in the franchise as obligations are paid off -- or perhaps looking to host their own events at BBVA in the future -- but not really wanting to spend $ owning the soccer asset.
     
  21. Heft

    Heft BigSoccer Supporter

    Mar 20, 2011
    Houston
    Club:
    Houston Dynamo
    In relation to the sport of "soccer", Houston is one of the biggest markets in the USA. not so much MLS. I bet Univision, and Telemundo considers this a big market.
     
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  22. juvechelsea

    juvechelsea Member+

    Feb 15, 2006
    #1672 juvechelsea, May 8, 2017
    Last edited: May 8, 2017
    Seattle, Atlanta, NER are all cheap offseason filler for NFL stadia. LA is AEG. NYRB is Red Bull. Colorado's owner also is in Arsenal. Paulson used to own the AAA Portland baseball team. FCD is the Hunts that have been in MLS since inception. TFC is owned by the same entity as the Maple Leafs. NYC is owned by City and the Yankees.

    People talk smack about AEG but this was generally a competitive team under them. Mind you, a chunk at the start was no or low DP, but AEG has wide soccer holdings. It makes sense AEG owned us. We might have been the red headed stepchild but the raison de etre was clear.

    Why do we exist now, and why are we owned by this set of people? Beyond professions to the papers, what connection does our ownership have to the city? sport? team? How does this fit into some obvious business big picture? If you struggle to answer these questions perhaps that's why we are paying bottom barrel salaries and seem somewhat adrift from above. These are not people who live here and have civic loyalty (or shame) for how it goes. I am not clear why any of our owners are in soccer. So it's run like a tight fisted business.
     
  23. *rey*

    *rey* Member+

    Feb 22, 2006
    Houston
    If Corey would've walked up to the Robertson stadium box office back in the day and bought a $10 tix with no fees and then snuck in a 6 pack of beer he would understand.

    Now a $22 tix is $38.95 with fees and bullsht beer is $12.50. Video killed the radio star and BBVA killed the walk ups.
     
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  24. 7seven7

    7seven7 Member+

    May 5, 2008
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    for what its worth, i saw jordan walking the concourse on saturday. i shook his hand, said hi and told him "we are really counting on you this summer, don't f^ck it up". He did smile and laugh a tad bit but he also seemed surprised. I would be too i guess. He kept on walking

    It made we wonder though if enough fans are putting pressure on him directly via email or social media. we all like to play monday morning GM but I wonder if he feels any direct heat from the fan base or does it get filtered out? Cannetti got to feel it but not sure if Jordan has really been made to feel uncomfortable yet.
     
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  25. Westside Cosmo

    Westside Cosmo Member+

    Oct 4, 2007
    H-Town
    Club:
    Houston Dynamo
    Nat'l Team:
    United States
    Yes, but not for MLS. That's why there are a lot of prominent HEB ads on Liga MX games
     

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