MLS: ~ $1 mil per year per club (for those that have shirt sponsorship) On average: Bundesliga: $7.6 mil (18 teams) Premiership: $7 mil (20 teams) Series A: $5.1 mil Ligue 1: $3.5 mil La Liga: $3.5 mil* Total: Premiership: £69 million Bundesliga: €95.5 million (about £68 million) Series A: €71.8 million (about £51 million) Ligue 1: €51 million La Liga: €50.2 million* The biggest is Manchester United with AIG (around $28 mil per year). *La Liga should get a higher number if Barcelona has a sponsor. Companies swarm round the top flight’s honey-pot Kevin Eason The Times November 16, 2007 Just speculating but I would guesstimate if NHL, NBA, MLB and NFL has shirt sponsorship MLS: ~$1 mil on average NHL: $5-6 mil on average NBA: $8-10 mil on average MLB: $10-12 mil on average NFL: $14-16 mil on average Though I don't see it happening for a while. The first one would be the NHL in 5-10 years time. I take it that hockey in Europe has shirt sponsorship. MLB is the least likely league to have shirt sponsorship. Within 15 years, I believe both NHL and NBA will have shirt sponsorship.
Good opportunity to bring back this thread https://www.bigsoccer.com/forum/showthread.php?t=585609 Mods can you merge?
All MLS teams need to have shirt sponsor next year. $1 mil is a lot of money for an MLS team. 7 Teams with shirt sponsor: New York LA Chivas RSL Toronto Houston Columbus 7 teams without shirt sponsor: New England DC Chicago San Jose Kansas City Colorado Dallas Any local sponsors for Seattle beside XBOX 360, Starbucks, MSN?
Throw out the top 5 from each league for a better picture of the impact of sponsorships on the league as a whole "Shirt sponsorship deals across the 20 Premier League clubs are worth more than £69 million this season – an average of £3.45 million per club. But the purchasing power is concentrated in the top five deals, with Manchester United, Chelsea, Tottenham Hotspur, Liverpool and Newcastle United accounting for £46 million-worth of sponsorship." That leaves 23M pounds for 15 clubs, which is about 1.5M per club - A heck of a lot less than 3.5M - In Dollars thats about $3M per club versus MLS standard of about $1M - Pretty good for a fledging league For MLS, its coming gradually but still coming - DC United may have Verizon as their sponsor next year - Sponsorships should fund a DP easily
I believe MLS average is closer to $2mil. Only RSL got a sponsorship around $1 mil. (because they pulled the trigger early before Beckham was signed). I know Houston got around $2 mil, and I think Chivas, Crew, and TFC are in that range as well. LA got $5 mil. $2 mil/year is not too shabby if you compare it to the other, more established leagues.
FC Dallas should get a great Chinese restaurant to sponsor them. They need something dazzling and exotic that never quite hits the spot.
Boeing won't be a sponsor. There is no reason for it to. It would be a waste of money. It is not a product that soccer fans can buy. I don't think Airbus is a shirt sponsor for any clubs in Europe. Amazon would be a good shirt sponsorship (how did I forget that?)
With recent development, I guess MLS shirt sponsorship is around $2 mil a year. All MLS teams need to have shirt sponsor next year. $2 mil is a lot of money for an MLS team. With that said, here is a recap.
USL shirt sponsors are nothing like MLS shirt sponsors. For example, Charleston are sponsored by the car company Saturn....that is, a local Saturn dealership. I think Seattle was sponsored by U.S. Home Mortgage.
Somebody should remove the "big" clubs from the European leagues and re-calculate the average. We all know MLS teams' marketability is not on par with those teams. However, I bet with the rest of the teams in that league, MLS sponsorship $$$ would be very competitive with. In fact, there was a post on Dynamo boards that was saying how the Galaxy shirt sponsorship is #5 by value in the EPL, where the Dynamo are somewhere around #8 or #9.
I think that BobyOne may be referring to the first post in this thread. (The information in the first quote that I present in that post was emailed to me by a very highly placed official in the Dynamo FO.)
Where do you get 1 million a year average (is that an average of all 14 teams or just the 7 that have them), because of the 7 that have them the lowest amount is 1 million a year and the highest is 5 million a year so the league average should be alot higher than 1 million a year). Los Angeles 5 million CHICAGO 3.5 to 5 million Houston 1.75 to 2 million Toronto 1.50 to 2 million CD Chivas 1.50 to 2 million Columbus (not sure but you would think they got atleast 1 million a year) Real Salt Lake 1 million That's 2.1 to 2.6 million a year!