And after Saturday it will be two games and fifteen days before the next opportunity. There's no goalposts being moved when 2/3 of the season in inaccessible. Thx, Jay!
Unfortunately I think the perception is that the matches aren't on "regular" TV despite there being a decent amount. Casual fans don't really have the time to follow licensing rights.
Your campaign is working. Rex Chapman used "like a mug" in one of his tweets. Of course maybe you are Rex Chapman.