The 2019 MLS TV thread

Discussion in 'MLS: News & Analysis' started by POdinCowtown, Dec 19, 2018.

  1. BalanceUT

    BalanceUT RSL and THFC!

    Oct 8, 2006
    Appalachia
    Club:
    Real Salt Lake
    Nat'l Team:
    United States
    Or, vice versa.
     
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  2. eddygee

    eddygee Member+

    DC United
    May 12, 2007
    Moco, Maryland
    Nat'l Team:
    United States
    #177 eddygee, Mar 25, 2019
    Last edited: Mar 25, 2019
    MLS TV 2018 TV Ratings

    ESPN Networks/ FOX Networks/ Univision Networks

    Week 1

    OCSC v NYCFC 355K UNI March 2 Sat 230pm
    LAG v CHI 174K FS1 March 2 Sat 8pm
    SEA v FC Cinci 199k FS1 March 2 Sat 10pm
    DCU v ATL UTD 394K ESPN Mar 3 Sun 6pm
    LAFC v SKC 361K ESPN Mar 3 Sun 830pm


    Week2

    FCD V LAG 244K UNI Mar 9 Sat 330pm
    ATL v FC Cinci 354K ESPN Mar 10 Sun 500pm
    LAFC v POR 221K FS1 Mar 10 Sat 730pm

    Week 3

    NYRB v San Jose 274K UNI Mar 16 Sat 330pm
    NYCFC v LAFC 140K FS1 Mar 17 Sun 3pm
    FC Cinci v POR 178K FS1 Mar 17 Sun 5pm

    Week 4

    FCD v Colorado UniMas? UDN? Mar 17 Sat 545pm**



    Total Network Average 281.4k
    Average ESPN Networks 369.7k
    Average Fox Networks 182.4k
    Average Univision Networks 292k


    ** Simulcast Game Available on both UniMas/Univision Deportes Network

    All ratings are sourced from the below sites
    http://www.showbuzzdaily.com (Search MLS or Major League Soccer)

    http://www.sportsmediawatch.com/?s=MLS
    http://worldsoccertalk.com/category/tv-ratings/
     
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  3. NashSC

    NashSC Member+

    Nashville SC
    United States
    Jan 3, 2018
    Not sure where else to post this question. I am just curious if any of you understand more about the local TV rights and specially Fox sports networks.
    I am in Northeast Tennessee. The Atlanta united game is on Fox Sports South. I have this channel however it is showing predators pregame and no AU game.
    Very confused.
     
  4. Paul Berry

    Paul Berry Member+

    Notts County and NYCFC
    United States
    Apr 18, 2015
    Nr Kingston NY
    Nat'l Team:
    United States
     
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  5. NashSC

    NashSC Member+

    Nashville SC
    United States
    Jan 3, 2018
    Ok, but the game wasn't even on the guide for Fox Sports South on my cable provider. It had Predators pre game and Predators game during the AU game time slot.
     
  6. Paul Berry

    Paul Berry Member+

    Notts County and NYCFC
    United States
    Apr 18, 2015
    Nr Kingston NY
    Nat'l Team:
    United States
    I looked at the schedule and it had MLS at 6pm and the pre-game at 8pm.

    I assume those times are Eastern.

    You're not missing much. Several inches of water on the pitch, 44 degrees with 15 mph winds. You will get more info on the weekly game thread.
     
  7. ThreeApples

    ThreeApples Member+

    Jul 28, 1999
    Smurf Village
    Club:
    San Jose Earthquakes
    Nat'l Team:
    United States
    https://en.wikipedia.org/wiki/Fox_Sports_South

    Fox Sports South's coverage area includes Alabama, Georgia, Mississippi, North Carolina, South Carolina, Tennessee, most of Kentucky and parts of Florida. It is, by far, the largest coverage by area and total market reach of any FSN affiliate. As such, the channel is often separated into several sub-regional feeds for the purposes of adhering to the various professional leagues' home territory rules.

    For example, Memphis Grizzlies and Nashville Predators games are only seen in Tennessee, most of Kentucky, northern Mississippi and northern Alabama. Meanwhile, Charlotte Hornets and Carolina Hurricanes games are only seen in North and South Carolina. Neither team's games are seen elsewhere within Fox Sports South's coverage area, although Predators games are occasionally rebroadcast in North Carolina.

    Since you're in Tennessee, it stands to reason that you get the feed that prioritizes a Tennessee team, but you still could get AUFC games when there isn't a schedule overlap.
     
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  8. NashSC

    NashSC Member+

    Nashville SC
    United States
    Jan 3, 2018
    That answers the question thanks.
     
  9. NashSC

    NashSC Member+

    Nashville SC
    United States
    Jan 3, 2018
    Nope...not here. MLS was not on the guide until midnight. The above poster answered the question. Fox sports south doesn't show the same thing in each region at all times.
     
  10. Frankball

    Frankball Member+

    Sep 11, 2010
    Club:
    Arsenal FC
    Nat'l Team:
    United States
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  11. eddygee

    eddygee Member+

    DC United
    May 12, 2007
    Moco, Maryland
    Nat'l Team:
    United States
    Great find! we just need the Univision number for last Saturday's game and I'll tally up the ratings average. I'll be sure to incorporate that website in our linked sources.
     
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  12. AZUL GALAXY

    AZUL GALAXY Member

    Aug 28, 2009
    Los Angeles
    Club:
    CDSC Cruz Azul
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  13. eddygee

    eddygee Member+

    DC United
    May 12, 2007
    Moco, Maryland
    Nat'l Team:
    United States
    Yeah I had that number already along with the UniMas number from two weeks ago the FC Dallas vs Colorado 229k. Just waiting for the Univision number from last week.
     
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  14. SocFanda

    SocFanda New Member

    Seattle
    United States
    Mar 19, 2019
    Solid number!
     
  15. crookeddy

    crookeddy Member+

    Apr 27, 2004
    Not really...
     
  16. eddygee

    eddygee Member+

    DC United
    May 12, 2007
    Moco, Maryland
    Nat'l Team:
    United States
    #191 eddygee, Apr 5, 2019
    Last edited: Apr 5, 2019
    Yes it is a low key good number 217k is very solid for ESPN2 considering the numbers for the 3 MLS games aired last yr on ESPN2.

    2018 ESPN2 games
    Game 1 115k
    Game 2 272k
    Game 3 119k

    Avg 169k
     
  17. eddygee

    eddygee Member+

    DC United
    May 12, 2007
    Moco, Maryland
    Nat'l Team:
    United States
    For a MLS on ESPN2 that's a solid number especially looking at the ESPN numbers last year.
     
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  18. crookeddy

    crookeddy Member+

    Apr 27, 2004
    Yeah ESPN 2 just had a really terrible year with MLS games last year. Or are their ratings down across the board? Dunno, it used to be that you need 350k or more to make it on an ESPN property.
     
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  19. eddygee

    eddygee Member+

    DC United
    May 12, 2007
    Moco, Maryland
    Nat'l Team:
    United States
    Well can't point it down but the two most likeliest reasons is...the last few yrs ESPN Networks while not as bad as some networks have been hit hard by cable subscription losses. Which is why you have to view cable TV ratings through a prism. Back in the mid to late 2000s and early 2010s ESPN was approaching 100m subscribers. It was easier to get higher numbers for sports even MLS i.e MLS Cups on ESPN back in the day LA Galaxy MLS Cup games. Now you've lost close to 15 million subscribers at ESPN in a decade.
    https://awfulannouncing.com/league-networks/april-cable-coverage-estimates-nfln-mlbn.html

    So that numbers have to be looked at differently sort of like inflation, back then 350k may have been the break line to get on ESPN, 15 million viewers less 10+ yrs later 250k maybe is around the number that ESPN finds acceptable.
     
  20. Justin O

    Justin O Member+

    Seattle Sounders
    United States
    Nov 30, 1998
    on the run from the covid
    Club:
    Seattle
    Of course the problem with these threads year after year is that we have no idea what ESPN, Fox, etc consider solid numbers. Or what MLS considers solid. So we just set a Bigsoccer standard, which is not very helpful.

    That said, if 217,000 is now considered solid, I'd say the Bigsoccer standard is a good deal lower than it used to be.
     
  21. PTFC in KCMO

    PTFC in KCMO Member+

    Aug 12, 2012
    Club:
    Portland Timbers
    I’m way more interested in the streaming numbers.
     
  22. eddygee

    eddygee Member+

    DC United
    May 12, 2007
    Moco, Maryland
    Nat'l Team:
    United States
    MLS TV 2019 TV Ratings

    ESPN Networks/ FOX Networks/ Univision Networks

    Week 1

    OCSC v NYCFC 355K Univision March 2 Sat 230pm
    LAG v CHI 174K FS1 March 2 Sat 8pm
    SEA v FC Cinci 199k FS1 March 2 Sat 10pm
    DCU v ATL UTD 394K ESPN Mar 3 Sun 6pm
    LAFC v SKC 361K ESPN Mar 3 Sun 830pm


    Week2

    FCD V LAG 244K Univision Mar 9 Sat 330pm
    ATL v FC Cinci 354K ESPN Mar 10 Sun 500pm
    LAFC v POR 221K FS1 Mar 10 Sat 730pm

    Week 3

    NYRB v San Jose 274K Univision Mar 16 Sat 330pm
    NYCFC v LAFC 140K FS1 Mar 17 Sun 3pm
    FC Cinci v POR 178K FS1 Mar 17 Sun 5pm

    Week 4

    FCD v Colorado UniMas 229K Mar 23 Sat 545pm

    Week 5

    San Jose v LAFC Univision 339k Mar 30 Sat 330pm
    OCSC v DCU FS1 130K Mar 31 Sun 630pm
    LAG v POR 227k Mar 31 Sun 9pm

    Week 6

    DCU v LAFC FOX ?? Apr 6 Sat 3pm
    FC Cinci v SKC ESPN ?? Apr 7 Sun 3pm


    Total Network Average 264.7k
    Average ESPN Networks 369.7k
    Average Fox Networks 173.7k
    Average Univision Networks 288.8k


    All ratings are sourced from the below sites
    http://www.showbuzzdaily.com (Search MLS or Major League Soccer)

    http://www.sportsmediawatch.com/?s=MLS
    http://worldsoccertalk.com/category/tv-ratings/
    https://programminginsider.com/category/ratings/
     
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  23. eddygee

    eddygee Member+

    DC United
    May 12, 2007
    Moco, Maryland
    Nat'l Team:
    United States
    You can deduce using logical sense what is solid and isn't solid by simply tracking the numbers through the years. In this case ESPN has suffered huge subscription losses due to cord cutting the last 5-10 yrs they went from close to 100m subscribers in it peak the mid to late 2000s to sitting at just under 85m subscribers. That will reset your calibrations of what is solid number for programming.

    https://en.wikipedia.org/wiki/Major_League_Soccer_on_television
    This is why from 2006 to 2011 when ESPN was showing MLS specifically on ESPN2 the ratings for ESPN2 were much higher than they were now ESPN had a much larger base of customers combined on its networks.

    As that customer base has shrunk it's only logical to expect to have to re calibrate your expectations as you now have 15m less of a potential viewing audience. There is also the noted but weird thing of people watching ESPN more than ESPN2. It's even weirder now that they both now are carried in the same amount of homes.
     
  24. Justin O

    Justin O Member+

    Seattle Sounders
    United States
    Nov 30, 1998
    on the run from the covid
    Club:
    Seattle
    Well sure, if ESPN's subscriber base has declined by 15 percent over 10 years, then we can assume a corresponding decrease in MLS ratings of 15 percent, all other factors being equal.

    But that doesn't offer any insight into what the networks or the league view as "solid" (though I suppose it helps us in adjusting the seemingly arbitrary Bigsoccer definition of solid). Maybe that has been stated by the league or ESPN somewhere and I missed it, but as far as I know we're just guessing. You can do that to an extent, based largely on the fact that ESPN has not dumped MLS in all this time, but I would say you can only do that to a pretty limited extent.
     
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  25. PTFC in KCMO

    PTFC in KCMO Member+

    Aug 12, 2012
    Club:
    Portland Timbers
    This isn’t linear. A 15% drop in households doesn’t mean a 15% drop in ratings. I am willing to bet that MLS biggest demographic are the ones doing most of the cord cutting.

    With that being the case, ESPN might find a higher drop I ratings to be acceptable. My question is also, how many of these cord cutters can still get the game through an online streaming service?

    How many eyeballs is ESPN getting from these services?

    I am willing to bet that online viewing is making up for a large chunk of these tv losses. That being the case, it really costs ESPN nothing. The air the game on their network and stream the game online and probably still a decent rate for their ad spots.
     
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