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Discussion in 'Pro Indoor Soccer' started by HBG-Heat, Jul 9, 2014.
Check out the New Logo:
How does it compare?
To be honest I do not love it, but I do not hate it either. So the poll needs a 3rd "Meh" option
It looks like a High School art project. Very bad!
Absolutely Amateur ! I've seen better from youth teams.
Which logo looks Professional and which looks Amateur??
I like the PASL one better and the MASL's is decent.
This is embarrassing.
ok fine the league has a logo...so wheres the website coming and is it masl.com or masl.net where is it???
Stole this from Sydney to help put the logo in perspective ....
Not really a fan of the blue and green together...
Maybe its an homage to the oldest continuing soccer franchise in the country?
They went with the last one, with the arena pitch at an angle. It was developed in a matter of days. MASL could have done better. WISL did.
I'll be the first to say the WISL logo is fantastic.
Seattle invented logos.
agreed. Simple, basic, easy to put on a field and dashers and such.
I liked the new MASL logo. Until DCUnited put it beside the PASL Pro logo. That knocked it down for me.
I don't understand why they did not keep the PASL logo and Remove the PASL and Pro from it and add MASL ISSUE solved , if that was the best logo I would love to have seen the others .
I don't understand why they changed the name at all.
Just a thought............................Going wwaaaaaaaaaaayyyyyyyyyyyyy back to the Marcom Study that the NPSL commissioned and paid for, one of the major bullet points was the name NPSL was a 'net detractor'. Meaning, it had no 'name value' that people recognized and (worse) it was actually a negative. The wording is lost on me, but the paraphrased version indicated that if a league had to announce they were "Professional" in the title, it was counter productive. It eluded that it was a small time league having to prove they were professional.
This report strongly recommended the changing of a name to find something with recognition (ie MISL) and also drop the 'professional' which did more harm than good. You wanted to sound Major League, not Minor League shouting Professional.
While I know the report is hopelessly out of date, there are some thoughts that will stay in the minds per chance. Maybe the term Professional in PASL seemed like they were trying too hard.
None of the MISL teams have touched that designation of Professional, over the years in various forms.
Those leagues also thought they were too big for their britches and folded in less time than the PASL has been around.
Colors are terrible... Are they trying to get Southwest Airlines as a league partner to cut down on travel costs? Lol
In all serious though, forgetting about the aesthetics of the logo itself, here is what is wrong with the logo when it comes to FUNCTIONALITY, which is more important than aesthetics in my book:
1) The text - think about when you are shrinking the logo to put on the sleeves of a jersey, or (even smaller) in a media book.. you won't be able to read that text at all! My suggestion: get rid of both lines of text, and then create an arching text that goes around the circle with the league name in a big font size, maybe stencil font or a bold one.
2) the colors - you usually want to combine a "warm color" with a "cool color" (color theory). In this case, blue and dark brown are both "cool colors." And where did brown come from to begin with?
It amazes me how leagues and teams in the 90s and early 2000s had better logos than this and this is when computers/internet were just starting to become a household good!
In my opinion, I believe they chose these colours to satisfy both the US and Mexican teams. Instead of using the standard red/white/blue colours within the logo, they needed to use colours that were unique and common to both of the nation's flags--blue (US), white (US and Mexico), and green (Mexico). So why didn't they throw in a little red somewhere to give it a little life (also a common colour)? And yes, the MASL text is tiny (like an afterthought). A silhouette of a player splitting the center of the logo, separating the colours? We have only seen this type of logo with ALL the other pro leagues around, including the MISL, who the MASL was supposed to surpass! That said, not a very imaginative logo.
I lifted this from the Heat Facebook page that someone posted. It appears that little guy on on the logo really gets around.
I would love to lol along with you if this made any sense.
Yes, where DID brown come from since the logo is blue, green, red, and white.