Yes, it is. I consider your perspective as a valid option. My thought is to take a longer term perspective. It's easy in the early days to be very excited by success and to look ahead to continuing success. Right now maybe Halifax could regularly fill an 8000 seat stadium. Terrific. But what if, once the newness fades and the buzz wears off and maybe they have a bad season on the field, it turns out that 6000 is a much more appropriate size for the core fan base? Having regular sell outs is a precious thing for marketing going forward. Say there are 9000 people who say they would like to go to at least some games. A 6000 seat stadium is sold out all the time because everyone buys their tickets in April to ensure they get to see a game that season. Unless the team keeps winning and keeps up the buzz, a (say) 8000 seat stadium probably sees an average attendance of less than 6000. Why? Because if there aren't sell outs the more casual fans don't order early. They intend to go to a couple of games "sometime this summer" but get busy and don't go at all. Or the weather is really lousy so the walk ups stay home thinking that they can go some other time. Probably a couple of games you still sell out the bigger venue but, on average, you lose. Since a stadium expansion is a permanent sort of thing, I'd want to be sure the demand was really there long term to support it before taking the leap.