There is a new proposed Crew logo by a local (Columbus) graphic designer. I told him I would post it here to get some feedback. He made a facebook group for it: http://www.facebook.com/home.php#/group.php?gid=37522193198&ref=nf What do you think?
Hi. I'm the graphic designer. I hope everyone reads the motive behind this project on the Facebook group page and can get behind the effort... Feedback is welcome! Thanks.
If the logo was to ever change, I would want to see a more traditional football shield than another "logo".
Well, i mean, just look at Europe. Their shields to me, look classier. TFC has one (it pains me to say that) that looks pretty good too.
I see I see. So what's the general feeling on the guys? Do we need guys in our logo? My thought was, we just need more badass looking guys. But maybe they should go altogether?
That's a good way to put it Frankie... A complete rebranding would be super expensive and probably too drastic. My thought is, an evolution of the logo can blend in with what we already have more easily.
Get rid of the 3 guys perhaps. A more coat-of-arms type look. Something indicative of the city/state.
Paris, of course I'm not going to take a critique personally. THE BOLD, UNDERLINE, AND EXCLAMATION POINT I TAKE VERY PERSONALLY HOWEVER. jk If I'm in the minority in thinking that our current logo is sloppy and doesn't represent the team well, I won't lose sleep. But, I want opinions from everywhere. So here I am.
Evolutionary or not, a redesign of any scale is an 12-18 month process per MLS requirements...and any gear/branding with the old logo would have to be replaced at the cost of ownership.