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Old 23 Oct 2007, 12:39 PM   #2
ButlerBob
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Join Date: Nov 2001
Location: Chicago, IL

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Lightbulb Re: The Morning Cup 10/23

Here's a couple of more articles on the Nike bid for Umbro. So any speculation about what they will do with them. I'm guessing that they will keep them as a sub brand under the Nike umbrella. Isn't that what they did with some of the other brands that they bought. It will be interesting if they transition any of their other soccer products to under the Umbro name. After all that they have spent, I doubt if they will.

From Forbes
http://www.forbes.com/markets/2007/1...markets07.html

Financial Times
http://www.ft.com/cms/s/0/eef184f4-8...nclick_check=1

ESPN
http://soccernet.espn.go.com/news/st...474980&cc=5901
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