Business advice for Football from global business experts

Generally recognised as the world's best (2nd best ) player, Christiano Ronaldo is now drawing anywhere from 2-3 million searches on Google every month by his fans..... That is ABSOLUTELY LOADS... and shows why Madrid want a piece of this winning social marketing strategy

He is HUGE compared to any of the following including a certain A list Hollywood star

David Beckham (around 1.5m)
Wayne Rooney (around 500K)
Kate Winslet (down to 5-600K)

Even at Oscar time, Winslet...

In February our business experts released this show on how Andrei Arshavin has given Arsenal Football Club a giant social marketing boost.


To recap, the move created huge drama, and doubled as the perfect case study in successful social marketing strategy. Here's what Arseblog had to say about the impact on their traffic.

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In today's business tv channel blog I ask WTF is Arsene pissing about with a bunch of hacks who'd quite like to claim his scalp when he can 'do an Obama' and just publish his own content direct to fans?


For this Business Online TV show we got expert business advice from Robb Hecht, Sr. Management Consultant, IMC Strategies.

He describes how micro blogging is fast becoming the best way to connect with your fan base or customers.

Everyone including Dell Computers knows...

It always causes a bit of a giggle at our business tv channel when football managers start trying to explain how the media works.... like about 10 years ago

So yeah, the journo's work your story up a bit instead of giving you the usual armchair ride, and you get bent out of shape

But what continues to dumbfound is why the hell the likes of Sir Alex and Wenger are giving their analysis to hacks anyway... because as this business tv show explains, they can give one finger...

Here's a sneak preview of a very special new series we are working on for our business tv channel


We are pulling together literally dozens of experts to give business tips and advice on how to be a global superstar.... and best of all we'll be looking at some footballers like Jose and Christiano.

We've attended press conferences given by both these guys, and though very different - they both have that x-factor.

Ronaldo is simply the best footballer on the planet....

In our latest business news TV show, sales presentation expert Alan Stevens explains how Palin survived the VP debate. If you are one of the 95% of presenters who maybe lack a bit of confidence, Alan's techniques are invaluable.


Like many people in sales, I have had personal presentation training, including from one of the UK's sales presentation expert Andy Bounds.

At first It seems quite counter intuitive. The best arguments may not matter.

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Tonight ahead of the VP Debate TV Business Expert Alan Stevens explains how Palin can be more like Magaret Thatcher


Stevens gives three expert presentation tips that can be used by anyone in business or dealing with the media

• You must start strongly.
• Stick to your core message.
• Use bridging technique so you can lead the conversation back to want you want to talk about...

Look our for more expert tips from Stevens as he analyzes the debate for our business television network...

Ahead of the Vice Presidential debate, we tracked down one of the most highly respected business tv, media and presentation experts in the UK.


A journalist with 30 years experience and more than 2000 radio and tv interviews under his belt, Alan Stevens now coaches CEOs and top politicians on their media performance.



This is his initial view, and we've got him booked to give us the lowdown as soon...

With presidential debate one complete the pundits are dissecting the issues, YouTube is going wild and the bloggers are off the rails.

Our Business Television Experts pull the debate apart and reassemble it in just three minutes.


So if you missed the debate - or even if you wanted to review it again - we've just saved you 87 minutes. Not only have we kept all the core information - we've actually helped you focus on it. This summary was produced by some of...

This new business tv show delivers the headline results from a study of more than 17,000 daily internet users in 29 countries, conducted by business media giant, Universal McCann.


Their Wave 3 report is a great resource for anyone looking at the myriad ways to use social media to benefit their business.

In short, video is now the killer ap - and any business needs to be piling on

You can view this item, along with other Business TV News at yourBusinessChannel.