mpruitt
30 Jun 2003, 12:19 PM
Howard Bryant, who's an excellent writer and has just further helped the Herald bury the Globe has done a couple of good pieces on the Red Sox's Smart Fan ticketing system. His stuff is not available online because of the Herald's new pay per view columnist policy, but i'll try to give you an idea of what he's saying.
The idea with the Smart Fan system was that season ticket holder would be able to post tickets that they're not using online where the average fan could then buy them, instead of both parties using a ticket broker or scalper. The idea would be to help stem the tide of ticket scalping, which honestly his a huge problem at Fenway. But honestly, it was more to help out the season ticket holders, who pay an astronomical ammount of money for season tickets. This is evident in that, in order to buy the unused single game season ticket online, you first have to pay a $50 registration fee, then you must pay a $7 transaction fee, and a $3 handling fee, even though you pick up the tickets at a kiosk as opposed to the will call window.
While this has little to do with the Revs, and the situations are obviously very different, as the Sox have 16,000 season ticket holders in a 34,000 seat stadium it goes to show that the Sox are in least part making a small attempt to give more back to their season ticket holders, as they view that 16k figure as being too small. From Bryant's most recent article, Mike Dee VP of Buisness Affairs for the team said, "The Red Sox sesaon ticket-holder hsa never been taken care of historically... They had always been entitled to a veyr short list of benefits. One thing we sat out to do was offer more benifit to our season ticket base."
Overall I think it's good that the Red Sox are doing this, although the cost of getting those tickets would make it prohibative for me to trying the system. I just thought that there are some interesting parallel issues between some of the things that have been discussed on here before and what Sox season ticket holders have dealt with. My point honestly isn't to say 'Jeez look very the Sox are concerned about the season ticket holders.' It's that you have a high level Red Sox exec saying that their season ticket holders historically have not gotten a lot in return, also from the article "Under the Yawkey dynasty (season ticket holders) recieved little appreciation or communication from the club other than a bill when the money came due."
This isn't to say that the Sox don't have an ability to do that becaus eof demand, or that the Krafts shouldn't be really trying to SELL season ticket packages, I just think it shows that it's not just the Evil Krafts who are shafting the Poor Revs season ticket holders. Your thoughts?
P.S. i'm sorry i don't have the full articles for this but really try to check it out in today's paper.
The idea with the Smart Fan system was that season ticket holder would be able to post tickets that they're not using online where the average fan could then buy them, instead of both parties using a ticket broker or scalper. The idea would be to help stem the tide of ticket scalping, which honestly his a huge problem at Fenway. But honestly, it was more to help out the season ticket holders, who pay an astronomical ammount of money for season tickets. This is evident in that, in order to buy the unused single game season ticket online, you first have to pay a $50 registration fee, then you must pay a $7 transaction fee, and a $3 handling fee, even though you pick up the tickets at a kiosk as opposed to the will call window.
While this has little to do with the Revs, and the situations are obviously very different, as the Sox have 16,000 season ticket holders in a 34,000 seat stadium it goes to show that the Sox are in least part making a small attempt to give more back to their season ticket holders, as they view that 16k figure as being too small. From Bryant's most recent article, Mike Dee VP of Buisness Affairs for the team said, "The Red Sox sesaon ticket-holder hsa never been taken care of historically... They had always been entitled to a veyr short list of benefits. One thing we sat out to do was offer more benifit to our season ticket base."
Overall I think it's good that the Red Sox are doing this, although the cost of getting those tickets would make it prohibative for me to trying the system. I just thought that there are some interesting parallel issues between some of the things that have been discussed on here before and what Sox season ticket holders have dealt with. My point honestly isn't to say 'Jeez look very the Sox are concerned about the season ticket holders.' It's that you have a high level Red Sox exec saying that their season ticket holders historically have not gotten a lot in return, also from the article "Under the Yawkey dynasty (season ticket holders) recieved little appreciation or communication from the club other than a bill when the money came due."
This isn't to say that the Sox don't have an ability to do that becaus eof demand, or that the Krafts shouldn't be really trying to SELL season ticket packages, I just think it shows that it's not just the Evil Krafts who are shafting the Poor Revs season ticket holders. Your thoughts?
P.S. i'm sorry i don't have the full articles for this but really try to check it out in today's paper.