Personally, I always start with the worst possible team and build it up and then take it to the top. When at the top and unbeatable, I leave the league and do the same with another poor team, and then I take over a big team that fell on hard times, etc.
Quit being a pansy and take on a middle of the road League 3 team in England I really wish there were more leagues in other countries around the world (or at least that they'd be represented in FIFA too).
I can tell you who NOT to start with. Any team that's won anything, ever. You want to prove yourself as a manager, start with pond scum and work them up to something better than pond scum.... very small rocks or ducks or newts or something. I went with Darlington, definitely was a challenge early on.
So... you already know what you want, so if you have the game available, just look at the Liga teams and see what clubs have the talent and youth you're looking for. Compare, select and play. Simple.
Yep, that's the way to do it. The biggest hurdle when you start playing FIFA is actually learning not to sprint everywhere. Seriously. Learn when to hold your Spacebar down and learn when to just jog everywhere. You'll learn quickly that sprinting 15% of the time is better than sprinting 80% of the time and finding your players on half-stamina next match. I also recommend getting your Stadium Manager and Medical Staff "up" first; at least to 5 on the Medical and 3 or 4 on Stadium Manager, even at the expense of other coaching staff. If you can play well enough, just keep ticket prices set to high and you'll have enough turnover to offset your player's wages. Oh, one more thing that I like to do. At the beginning of a new career, renegotiate all your player's contracts immediately and set them to 5 years. 99% of them will absolutely take the comparitively pitiful wage they'll be earning for signing a contract so early on. By the 5th year, you'll still be paying a quality signing 800-1100 quid a game, when he should be earning roughly 2500 or so. Of course this makes it a little difficult to negotiate anything beyond a 1 or 2 year contract afterwards, but by then you're probably going to sell the player anyway and make some money back, so who's counting?
Pick a one star team and take them to the top, it will be fun! I decided to go with Cheltenham Town F.C. and they were unstoppable after a few seasons.
I won the Premiership like 4 times already (I also had a $400 million budget ). IMO the best thing you can do is scout for players.
i picked a team from switzerland. BSC Young Boys. the only competition was with Basel. i picked them just to win Champions league,,, ECC pretty tough because i picked them like 10 years into manager mode. and the bet player was a 79 yapi yapo haha such a good name.