http://rugbyamerica.net/?blogsub=confirming#subscribe-blog NBC Rocking Live Coverage of the USA 7′s December 1, 2010 As predicted as couple days ago in an article regarding Universal Sports’ coverage of the IRB World Series, NBC has officially announced that they are covering the upcoming USA 7′s tournament in Las Vegas. That’s right everyone… more live rugby on national television! This time around, it isn’t up and coming collegiate players, but ready-for-primetime international athletes that play the game at a level and pace that will truly highlight and show off the best of what sevens has to offer. ABC Sports had provided coverage of the past two USA 7′s tournaments via delayed broadcast highlight videos. Now that NBC has stepped up to the plate, we’re getting it live. NBC Sports and Universal Sports will broadcast eight hours of live rugby coverage of the 2011 HSBC Sevens World Series event in Las Vegas the weekend of February 12-13, 2011. This marks the first time that the tournament has had live television coverage in the United States. “Rugby Sevens is an exciting, fast-paced sport that is growing in global popularity, participation, and interest,” said NBC Sports executive vice president Jon Miller. “NBC had the privilege of broadcasting the inaugural 2010 Rugby Sevens Collegiate Championship and is excited to expand its coverage of rugby by bringing the HSBC Sevens World Series to live network television for the first time.” Broadcast Schedule: · NBC Sports: Live coverage, 3:30-6:00pm ET on February 12; 4:30-6:00pm ET on February 13 · Universal Sports: Live coverage, 2:00-3:30pm ET on February 12; 2:00-4:30pm ET on February 13 · NBC Mobile: Live simulcast, 3:30-6:00pm ET on February 12; 4:30-6:00pm ET on February 13 · Hulu.com: Full-event coverage available on-demand in HD quality video The Olympic announcement continues to have a positive trickle down effect on American rugby. The global appeal of the sport and its growing popularity isn’t lost on NBC, who is familiar with Olympic sports coverage and how sports have significance across the world. Few sports embody the global spirit of rugby and the sport in America has found a valuable partner moving forward. “The global appeal of rugby is undeniable and this tournament is known for featuring the best-of-the-best in the rugby world,” said Dan Lyle, Tournament Director of USA 7’s Rugby. “We look forward to sharing the electric atmosphere of the HSBC Sevens World Series with millions of viewers as we take this exciting step for the sport.” Last year’s tournament saw a championship battle of the tournament’s two undefeated teams, Samoa and New Zealand, with Samoa ultimately winning, 33-12. Samoa returns to defend its title in 2011, along with teams from the United States, Australia, New Zealand, Argentina, England, France, Canada, South Africa and Kenya to name a few. The Cosmopolitan has been confirmed as the official hotel partner for the event, with additional hotel partners including the Palms, Tropicana, Hard Rock and the Boyd Gaming Corporation. The HSBC Sevens World Series Las Vegas begins on Saturday, February 12 and concludes with the championship game on Sunday, February 13 at Sam Boyd Stadium in Las Vegas, Nevada. The event features teams from 16 countries competing in the fourth leg of the Series. To purchase tickets for the event visit www.usasevens.com. Editor’s note: I have been reminded in the comments section that Setanta sports carried live coverage of the USA 7′s in years past. The press release from NBC was not completely correct. The correct statement is that this is the first live Network TV appearance for the USA 7′s in America.