MLS Applies for .soccer Domain Name Suffix

Discussion in 'MLS: News & Analysis' started by evangel, Jun 13, 2012.

  1. evangel

    evangel Member+

    Joined:
    Apr 12, 2007
    It applied for the suffix through Soccer United Marketing. It faces competition for the new suffix with 3 other companies.

    http://newgtlds.icann.org/en/program-status/application-results/strings-1200utc-13jun12-en
    (The list is in alphabetical order. Scroll down to find the info for .soccer)

    Major League Soccer did not apply for the .mls suffix, but the real estate company did.

    Read a general story about new suffix applications here, if you don't know what is going on:
    http://www.washingtonpost.com/busin...le-to-zappos/2012/06/13/gJQAPSjoZV_story.html
    Kejsare and MLSFan123 repped this.


  2. Yoshou

    Yoshou Moderator Staff Member

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    Seattle Sounders
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    United States
    Sweet! Then we can have MajorLeagueSoccerSoccer.Soccer
  3. JasonMa

    JasonMa Member+

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    That's a new version of the soccer hat-trick...
    edwardgr repped this.
  4. sitruc

    sitruc Member+

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    :x3:


  5. guamster

    guamster Member

    Joined:
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    Location:
    Winnetka, CA
    Club:
    --other--
    Country:
    Guam
    mls.soccer
    sjearthquakes.soccer
    lagalaxy.soccer
    newyorkredbulls.soccer
    etc.

    That would work as well or better than the mls domain.
  6. RapidStorm

    RapidStorm Member+

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    Denver, CO
    I don't know, I think mls.mls would be just as ridiculous as mlssoccer.com
  7. kenntomasch

    kenntomasch Member+

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    That would be "The MajorLeagueSoccerSoccer.Soccer," sir.
  8. tab5g

    tab5g Member+

    Joined:
    May 17, 2002
    major.league.soccer

    I assume the league will be applying for the major prefix once this suffix application is approved.
  9. Stan Collins

    Stan Collins Member+

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    Feb 26, 1999
    Location:
    Silver Spring, MD
    For what it's worth, the three other companies all kinda look like squatters (to one extent or another). Not that I know this, or what the procedure is for picking.
  10. Yoshou

    Yoshou Moderator Staff Member

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    My guess is that it is a matter of who writes the biggest check. I would also note that it is SUM that is making the bid and not MLS. While MLS will probably benefit from SUM winning the bid, I doubt SUM plans on only having MLS on the .soccer suffix and will be looking to sell the .soccer domains much like the squatters plan on doing.
  11. Mls fan gurl

    Mls fan gurl New Member

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    FC Dallas
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    that would be cool Also other sites could use it like maybe espn.soccer?
    that would be cool
  12. Stan Collins

    Stan Collins Member+

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    Feb 26, 1999
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    I think (but am not sure) that ICANN doesn't really work that way (ie like a for-profit business). I suspect it's either first-come, first-served, or else random draw. But I know these domains were designed not to attract squatters, so that may figure in the decision, too.
  13. AndyMead

    AndyMead BjgSoccer Muderator

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    Just looking at that list, I'm thinking of blacklisting "donuts.co" as a domain in my browser.
  14. Mateofelipe

    Mateofelipe Member

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    major.league.squatter
    ji_shuheng repped this.
  15. tab5g

    tab5g Member+

    Joined:
    May 17, 2002

    Not sure if that will involve writing checks to pay-off the other applicants to the same domain name, but how else would the multiple applications "be resolved between applicants?"

    and for what it's worth,
  16. tab5g

    tab5g Member+

    Joined:
    May 17, 2002
    Not all that different than SUM's business name and goal anyway of being a Soccer United Marketing/Marketer.
  17. Yoshou

    Yoshou Moderator Staff Member

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    Seattle Sounders
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    Pretty much. They go into a smoke filled back room and perform the business equivalent of Thunderdome and either someone blinks and pulls out on their own accord, one of the applicants starts piling blocks of $100 bills in front of the other applicants and when the pile of cash reaches an acceptable size, the other applicants fill their empty briefcases and walk out of the room, or an agreement is not made and then it goes to an auction.

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